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NIRVAN JAVAN // New Dimension for ZURICH

NIRVAN JAVAN // New Dimension for ZURICH

NIRVAN JAVAN Zurich collection Swiss engineered 3D printed eyewear through SLS eyewear design innovation Following its acclaimed debut at SILMO 2025, the NIRVAN JAVAN ZURICH collection now reveals its full visual and conceptual depth. With new imagery and refined...

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UNSUIKYO // SCION and the Silence of Cedar

UNSUIKYO // SCION and the Silence of Cedar

UNSUIKYO SCION collection Winner Japan Eyewear Award 2026 Grand Prix There is something quietly radical about eyewear that asks you to slow down. In an industry obsessed with speed, trends, and instant impact, UNSUIKYO’s latest collection moves in the opposite...

Etnia Barcelona eyewear campaign banner with model wearing red glasses

Etnia Barcelona // Colourful eyewear inspired by art.

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Our Latest
Lifestyle Shoots

ROAV Foldable Eyewear // Meet Superstar Megan

ROAV Foldable Eyewear // Meet Superstar Megan

In this Belgian lifestyle shoot, the Megan from the ROAV Superstar Collection takes center stage. The frame represents everything ROAV foldable eyewear stands for, ultra thin engineering, comfort, strength and effortless portability. Our Belgian TEFmag influencer shows how naturally the Megan fits into daily moments, slipping easily from its compact case and offering clear Category 3 protection. This is eyewear designed for people on the move, elegant, lightweight and ready for any spontaneous moment.

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Optical Trade Shows Coverage

opti 2026 // Next-Gen Vision and Hearing

opti 2026 // Next-Gen Vision and Hearing

At opti 2026, the industry’s future is shaped not just by what you see, but by what you experience. This year, two immersive formats redefine how optical retailers can grow: the world-premiere opti SPHEARE hearing care platform, and the evolved energy of TOMORROW VISION, where contact lens...

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Our Latest
TEF Talk Interviews

Design Eyewear Group // 24 Questions with CEO Lars Flyvholm

Design Eyewear Group // 24 Questions with CEO Lars Flyvholm

Design Eyewear Group interview at SILMO Paris, between design and Danish gin It was day two of SILMO Paris, and the Design Eyewear Group booth buzzed with energy. A Danish beer in one hand, a frame tray in the other. Their booth has quietly become my unofficial headquarters during optical fairs....

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About TEF Magazine

TEF Magazine is the leading independent eyewear magazine and eyewear blog dedicated to showcasing true Independent Eyewear Design to more than 330,000 eyecare professionals worldwide. As TEF Eyewear Magazine, we share the latest stories, trends, and innovations from the most creative designers and luxury eyewear brands across the globe.

After being a freelance eyewear designer since 1999, TEF founder Maarten Weidema now solely writes about his fellow designers in the optical industry. His passionate mission is to promote independent eyewear to the international optical arena.

Maarten Weidema, editor-in-chief of TEF Magazine