OPTI // Registration now open for exhibitors

opti 2024 was a great success. For exhibitors in particular, the attractiveness of this leading trade show for optics & design as an outstanding industry and networking platform has been further consolidated.

The opti trade fair team under Cathleen Kabashi has capitalised on this momentum, and the booking portal for exhibitors has been wide open since last week:

The opti exhibitor portal 2025 is live and open for registrations.

“We want everyone to be part of opti again in 2025. We want our visitors and, of course, our exhibitors to be able to use opti to their very best advantage: Writing orders, strengthening their brands, making new business contacts, meeting the most important decision-makers in optics in person or networking with experts in the industry. opti is diversity, opti is the place to be.”

Cathleen Kabashi

Exhibition Director, opti

Upcoming opti dates for your calendar:

opti 2025: 31 January – 2 February 2025
opti 2026: 16 – 18 January 2026
opti 2027: 29 – 31 January 2027
opti 2028: 14 – 16 January 2028

About Opti

opti is the international trade show for optics & design which takes place annually as the industry kick-off in January in Munich. It offers trade visitors the complete spectrum of ophthalmic products, from spectacle frames and lenses, contact lenses, refraction, diagnosis and low vision to shopfitting and technical equipment. opti is the order platform and the location for product premières by international market leaders and start-ups alike. The event was first held in 1998, and since 2008 has been organised by GHM Gesellschaft für Handwerksmessen mbH.

Every year at opti, experts and creatives in the optics industry display their newest products. As an international trade show for optics and design, opti represents the whole visual-optical spectrum.

What can you expect at opti 2025? The product areas range from lenses and frames to diagnostics. As the first order fair of the year, all trends and innovations from the field of ophthalmic optics will be presented as well as product premieres from international market leaders and start-ups alike.

Read more about this show on TEF Magazine or register for free at their website.

More news on Opti

opti 2025 // A powerful start into the optical year

opti 2025 // A powerful start into the optical year

opti 2025 in Munich once again delivered a powerful statement for the global ophthalmic optics industry over three dynamic days. Under the banner #weareopti, the trade show reaffirmed its role as a premier platform for innovation, dialogue, and future-focused technologies. With an impressive showcase of emerging trends and groundbreaking solutions, opti demonstrated the industry’s unwavering enthusiasm and solidified its reputation as a must-attend event for professionals worldwide.

opti 2025 // The ultimative opti bucket list

opti 2025 // The ultimative opti bucket list

The countdown’s on, only a week to go until opti, the international trade show for optics and design in Munich, opens its gates. What’s hot, what‘s to discover? Here comes is the ultimate bucket list as an indispensable cheat sheet for your visit to opti 2025.

opti 2025 // Top10 Must-See Brands

opti 2025 // Top10 Must-See Brands

Plan your visit to Opti and explore how these 10 innovators are reshaping the world of eyewear. Discover the highlights of these must-see brands and why their booths should top your trip!

opti 2025 // A Festival of Innovations

opti 2025 // A Festival of Innovations

opti is set to unveil the eyewear trends for 2026 in the design and frames areas of Halls C1, C2, and C3. Hall C3 will debut the newly designed opti HUB ARENA, a central hub for information, knowledge, and networking. Visitors to Hall C4 can look forward to the premiere of TOMORROW VISION, a collaborative area featuring nine leading contact lens manufacturers and their groundbreaking solutions for opticians and optometrists.

TOMORROW VISION // Contact lenses are the future of optics

TOMORROW VISION // Contact lenses are the future of optics

‘Contact lenses are the future of optics’. Under this official motto, Alcon, Bausch + Lomb, CooperVision, Hecht, Hetych, Menicon, MPG&E, SwissLens and Wöhlk are jointly celebrating the product contact lens. opti visitors will discover an exciting programme at the almost 200 square metre TOMORROW VISION joint area.

Opti 2025 // Concept takes shape

Opti 2025 // Concept takes shape

The concept ideas for Opti 2025 have been finalized. Following months of intensive research and three roundtable discussions with exhibitors, visitors, and association representatives, the vision for the leading optical trade show in Germany, Austria, and Switzerland has now been clearly defined.

opti // The brand new Sustainability Youngster Award

opti // The brand new Sustainability Youngster Award

Due to the great success at the last opti and the importance of the matter, opti 2025 is organising two sustainability awards: the second edition of the opti SUSTAINABILITY AWARD and – new – the opti SUSTAINABILITY YOUNGSTER AWARD.

opti 2025 // New campaign, New faces

opti 2025 // New campaign, New faces

Following the great success of the opti Faces for opti 2024, the WE ARE opti 2024/2025 campaign is entering its second round: curtain up on the new brand ambassadors! Three women, three men, six personalities from the optical industry lend their faces to opti 2025.

TEFtalkOPTI // Skans Eyewear

TEFtalkOPTI // Skans Eyewear

At the Opti show in Munich, we had a little talk with Johanna Skans, a corporate sustainability activist, entrepreneur and optometrist. She is the founder of Skans eyewear, a Copenhagen-based brand focused on sustainable, high quality, local products. Watch the video...

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