Woman with binoculars promoting LOFT Santa Monica eyewear show on the beach

LOFT Santa Monica 2025 // CE Classes with Kayla Ashlee

Lineup of eyewear brands exhibiting at LOFT Santa Monica 2025

LOFT Santa Monica 2025

CE Classes with Kayla Ashlee

LOFT Santa Monica 2025 introduces accredited CE classes by Kayla Ashlee of SPEXY alongside more than 90 eyewear collections in a brand-new venue.

This fall, the LOFT Eyewear Show returns to the West Coast with its debut in Santa Monica. Scheduled for October 24–25, 2025, the event promises an unforgettable weekend dedicated to true independent eyewear design. 

For the first time ever, attendees will also have access to Kayla Ashlee SPEXY CE classes, bringing accredited education directly into the heart of the LOFT experience.

Kayla Ashlee SPEXY CE classes

As the founder of SPEXY, Kayla Ashlee has redefined how optical teams approach patient care and profitability. A certified optician, dynamic international speaker, and unapologetic industry disruptor, she is known for her direct, results-driven approach that resonates with optical professionals worldwide.

Her online platform, Spexy®, has become a vital resource for teams who want to create genuine, repeatable connections at every touchpoint.

Kayla Ashlee promoting SPEXY CE classes at LOFT Santa Monica 2025

Beyond her role as an educator, Kayla is also part of the TEF entourage and recently appeared as one of the models in our TEFdoesBOISEE lifestyle shoots, embodying the same authenticity and bold energy that she brings to the stage. At LOFT Santa Monica 2025, her CE classes will give attendees the chance to learn in person from a true force of change in the optical arena.

The LOFT Eyewear Show experience

LOFT Santa Monica 2025 will showcase over 90 eyewear collections, offering a welcoming, boutique-style atmosphere for opticians, buyers, and designers. The weekend opens with a Friday evening welcome party, followed by a full day dedicated to eyewear on Saturday. Guests can look forward to amenities including a barista, catering, and afternoon beverages, creating the perfect setting to discover the newest independent collections. Parking is available both on-site and nearby, ensuring easy access for visitors.

Easy booking and exclusive accommodations

The LOFT Online Appointment Book is live, allowing attendees to plan their meetings with exhibitors in one convenient place. Bookings can be made directly on the LOFT Eyewear Show website or through the partner mobile app.

To make travel easier, LOFT has secured exclusive hotel deals: the Eden Santa Monica, just a 10-minute walk from the venue (booking code GEYE at edensm.com), and the Hilton Santa Monica, with special rates available via hilton.com.

With its unique blend of education, independent eyewear design, and hospitality, LOFT Santa Monica 2025 is set to be one of the most important gatherings of the year. For details, updates, and bookings, visit www.lofteyewearshow.com.

About LOFT Santa Monica

LOFT Eyewear Shows on Independent luxury eyewear

LOFT Santa Monica 2026

October 16-17, 2026
Santa Monica Post Office | Santa Monica, USA

Independent Eyewear, West Coast Style

LOFT Eyewear Show Santa Monica brings one of North America’s most respected independent eyewear gatherings back to California, with a focused two-day edition dedicated to design, community and meaningful optical business.

Square meters

Exhibitors

Visitors

Taking place on October 16–17, 2026, the Santa Monica edition will be held at the historic Santa Monica Post Office, a landmark building just a few blocks from the beach in the heart of downtown Santa Monica. It is a setting that fits LOFT perfectly: intimate, architectural, relaxed, and built for conversations that go beyond the usual trade show routine.

Since 2000, LOFT has created a different kind of eyewear event. Instead of overwhelming visitors with endless aisles, the show focuses on curated independent eyewear brands, strong retail connections, and a more personal way of doing business. For boutique opticians, optometrists, buyers and independent eyewear specialists, LOFT Santa Monica offers a chance to discover new collections in a setting that feels considered rather than crowded.

“When looking for a location for our events, we seek spaces that resonate with our design aesthetic and that are conducive to creating an atmosphere that encourages the connections that we so love about these events.”

Richard Mewha

Founder, LOFT Eyewear Shows

The event combines eyewear presentations with CE classes, catering, coffee and the familiar LOFT atmosphere, where the social side of the industry is part of the experience. Visitors can meet designers, reconnect with trusted suppliers, explore new collections, and experience independent eyewear in a space that gives each brand room to breathe.

LOFT Eyewear Show Santa Monica is designed for the optical professionals who still believe in selection, service and story. It is not about mass-market volume. It is about independent brands, thoughtful retail, and the people who understand that great eyewear deserves a better stage.

For West Coast opticians and international visitors looking for a more focused optical event, LOFT Santa Monica 2026 offers exactly that: a curated independent eyewear show in one of California’s most iconic coastal cities.

Event Details

Event: LOFT Eyewear Show Santa Monica
Date: October 16–17, 2026
Venue: Santa Monica Post Office
Location: Santa Monica, California, USA
Focus: Independent eyewear, luxury optical design, boutique retail, CE classes and industry networking
Visitor profile: Optical retailers, optometrists, buyers, independent eyewear specialists and luxury eyewear professionals
Access: Industry-only event

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