TEFtalkMIDO // Lorico Eyewear

One of the most innovative and surprising new collections we found at Mido 2022, was the Italian eyewear brand Lorico, which blends the unparalleled mastery of Venetian eyewear artisans with an attitude toward creating novelty. We talked to founder Alessandro Aondio, who told us that his new brand is inspired by an iconic shield of the Ancient Romans. A symbol of their innovative spirit, the Lorica combined custom metal elements into an extraordinarily resistant yet light armour.

The construction of a Lorico piece draws on Vitrivus’ “De architectura”, long considered the founding work of architectural theory. Vitrivus posited that perfect construction must contain three attributes:

VENUSTAS

All the components they produce interlock harmonically into refined creations.

UTILITAS

Building extremely solid spectacles that maintain a surprisingly low weight is only possible by managing construction space with the utmost precision and creativity.

FIRMITAS

Their creations are built with a non-welded metal framework inserted into high-quality HX acetate. This provides structural stability, avoiding any weak points in the construction.

Read more about this brand on TEF Magazine or visit their website.


Sign up for our newsletter and stay up to date on amazing independent eyewear

Author: maarten weidemaAfter being a freelance eyewear designer since 1999, TEF founder Maarten Weidema now solely writes about his fellow designers in the optical industry. His passionate mission is to promote independent eyewear to the international optical arena, backed up by a large group of bloggers and journalists from all over the world. He has recently been awarded "International Optical Personality of the Year", "Leading Innovator in Optical Social Media Marketing", "Social Media Marketing Company of the Year" and received several awards for "best eyewear blog" for his efforts to promote independent eyewear to a community of 517.000 eyecare professionals.

Leave a comment

Pin It on Pinterest