INVU // See Well & Be Seen

Teenagers want to be seen and stand out. Wait, what? Well, some do for sure, and Liam is certainly one of them. Here he is wearing a 90s inspired minimalistic oval sunglass from the Trend Collection of INVU Eyewear, which is certainly fit to turn some heads.

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With this new cool and modern shape, you can be assured of being on-trend in spring 2021. They are made from premium metals and – like all INVU Sunglasses- features the unique ultra-polarized lens for perfect vision and protection.

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This collection combines trendsetting eyewear fashion designs with the latest colour trends and the newest innovations in lens coating. A collection for young people at the pulse of fashion.

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About INVU Eyewear

INVU ultra polarized was brought to market with the clear objective of launching the next generation global polarizing brand. Combining extraordinary lens performance, Swiss engineering and beautifully crafted frames, INVU offers an exceptional experience and unmatched value for consumers worldwide. INVU is a registered trademark of Swiss Eyewear Group (International) AG and is currently distributed in more than 90 countries worldwide.

All product designs and engineering are managed by Swiss Eyewear Group’s Design Team in Zurich Switzerland. Only high-quality materials are used for their precision moulding process. With a passion for design and love for fashion and details, they craft our sunglasses to aesthetic excellence. INVU is the perfect fusion of style and performance.

Intelligent, multi-layer light management system. The INVU ultra polarized lens is the next generation in polarized lens technology. This unique nine-layer lens selectively filters out reflected glare and offers clear, glare-free vision with high contrast and exceptional colour perception.


Shooting: TEFdoesAMSTERDAM
Eyewear: T1012 by INVU
Models: Liam Weidema
Photographer: Jeroen Zorgdrager Fotografie


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Author: maarten weidema

After being a freelance eyewear designer since 1999, TEF founder Maarten Weidema now solely writes about his fellow designers in the optical industry. His passionate mission is to promote independent eyewear to the international optical arena, backed up by a large group of bloggers and journalists from all over the world. He has recently been awarded "International Optical Personality of the Year", "Leading Innovator in Optical Social Media Marketing", "Social Media Marketing Company of the Year" and received several awards for "best eyewear blog" for his efforts to promote independent eyewear to a community of 517.000 eyecare professionals.

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