GIGI STUDIOS presents ODD FRUITS, a collection that encapsulates the eccentricity and uniqueness of fruits
The Odd Fruits Collection is inspired by the expressive power of fruit and its infinite wealth of colours and textures.
It comprises six acetate models: three optical designs and three sunglasses.
With their intense tones, unexpected colour combinations, strange shapes and diverse textures, fruits are a constant source of inspiration for their expressive and evocative power. All their details and nuances are the epitome of beauty, and that natural richness has become the essence of the Odd Fruits Collection.
The Odd Fruits Collection by GIGI STUDIOS comprises six Italian acetate models, each inspired by the various shades and tones of different fruits. Meticulously created by the GIGI STUDIOS team in Barcelona, the six new designs incorporate bold colours and delicate sculptural shapes with soft bevels and geometric silhouettes, a statement of style and personality.
The three Odd Fruits optical designs –FRESH, ACID and TENDER– are available in an innovative colour palette. Acidic and luminous colours are combined with translucent acetates and subtle laminations on the inside. FRESH stands out for its oversized and slightly geometric shape; ACID is an oversized design with laminations on the sides that give it a unique character; finally, TENDER is a square model with thin ridges.
The chromatic and formal richness of fruits is emphasised in the three sunglasses, which present inspiring silhouettes and colours. The oval-shaped BITTER stands out for the variety of thicknesses and laminations that add depth and new nuances to this design. LUSH is a more rectangular model with the same side and top laminations. Finally, CITRUS is a hexagonal design. The collection has been intensively worked on with bezels that add lightness to the new designs. Their CR39 lenses have been developed in new tones to match the acetates.
The Odd Fruits campaign celebrates the eccentricity of fruits and their unique characteristics which are, without a doubt, the creative force that inspires this collection and a tribute to the infinite richness of Nature’s forms.a
About GIGI Studios
GIGI STUDIOS, which stands for craftsmanship and excellence, is a reference in the optical industry. Its eyewear combines tradition, innovation and artistic exploration, making it unique. From its origins in Barcelona as a family business to becoming a major global brand, the evolution of GIGI STUDIOS is a testament to its commitment to quality and attention to detail.
Patricia Ramo, CEO and Creative Director, has managed to combine her contemporary vision with the savoir-faire of her father, Lluis Ramo, President and Expert in Design, reshaping and transforming the company founded by her grandfather in 1962.
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