Minamoto // New styles from highly coveted japanese eyewear brand

Masunaga Optical

Minamoto, the exciting and original Japanese eyewear brand, has set the world alight.

The word Minamoto, meaning origin in Japanese, guides this superior collection, reflecting the Japanese heritage and quality of the brand.

Sabae, located in the Fukui prefecture, is the birthplace of the Japanese eyewear industry and where our story originates.

A long tradition of craftsmanship is kept alive here, from lacquerware to the manufacture of washi paper and, of course, eyeglasses.

Envisioned, designed and made in Japan, each sophisticated Minamoto frame pays homage to Sabae’s craftsmanship and to affection for enduring beloved treasures. With a nod to the Zen philosophy of minimalism, Minamoto frames are beautiful in their simplicity.

Each look is made of the highest quality Japanese titanium and intricate Japanese kanji engravings, such as the Minamoto logo, appear on the frames. Completing the circle of creation, these masterpieces are presented in unique cases handcrafted from washi paper, which is also made in Fukui. Contemporary frames are inspired by rich facets of Japanese craftsmanship and filmmaking.

New Minamoto styles are led by several facets of Japanese culture. Firstly, the ancient Japanese art of lacquerware or urushi: this special resin is applied by skilled craftsmen to coat and decorate tableware and objets d’art. Urushi-like red and black colour accents appear on selected Minamoto models.

Secondly, the films of esteemed Japanese filmmaker Akira Kurosawa: while the first Minamoto collection was a testament to Kurosawa’s Seven Samurai, these new models are named after characters from other Kurosawa classics.

Sanjuro shares its name with the hero and title of the classic Japanese feature film.

The Minamoto Sanjuro frame, in antique grey, gold plating and white, has a masculine geometric shape and reveals a classic pattern on endpieces.

SANJURO: MN31012 (MEN)

The Kunie frame pays homage to the character in the action-packed Samurai classic Sanjuro.

This unisex look flatters with its stylish vintage appeal. Rims are rounded and a classic pattern is engraved on the bridge and endpieces. This light frame is finished in antique gold, gold plating and grey.

KUNIE: MN31013 (UNISEX)

The Iori frame, in light gold, antique gold and gold plating, takes its name from a Samurai character in the classic Japanese feature film Sanjuro.

A frame for everyone, this minimalist eyewear delights with its clean geometric rims and unique colour finishings: antique gold, urushi-inspired temples and demi-patterns on selected models.

IORI: MN31015 (UNISEX)

A heroine from the Japanese Samurai film Sanjuro, Chidori lends her name to this striking women’s frame. Round shaped with a subtle cat-eye tilt, this weightless look is available in white, rosé gold and gold plating.

Contrasting rim colours in urushi black or demi patterns on selected models, as well as a classic pattern on the bridge and temple make this a statement style piece.

CHIDORI: MN31019 (WOMEN)

Named after a character from the classic Japanese samurai movie Sanjuro, the Hanbei frame in white, antique brown and antique gold, impresses with its rimless geometric shape and advanced monoblock pressure mount system.

This masculine look reveals a classic pattern on the bridge and endpieces.

HANBEI: MN31021 (MEN)

Princess Yukihime is a force of nature in the classic Japanese action film Hidden Fortress. Inspired by her strength and elegance, the round shaped Yukihime frame delights in rosé gold, grey, demi brown and gold plating.

Sophisticated urushi red or demi finishings on selected models, and a classic bridge pattern enhance the premium quality of this frame.

YUKIHIME: MN31016 (WOMEN)

General Hyoe is a character in the beloved Kurosawa feature film Hidden Fortress and the name of this square masculine frame style. Hyoe stands out in white, antique gray and gold plating.

Unique touches include demi tones and antique finishings on selected models, and a classic pattern on bridges and temples.

HYOE: MN31017 (MEN)

A hero of the Japanese film classic Hidden Fortress, Rokurota is also the name of this high-quality men’s eyewear. Rounded rims and light grey, gold plating or antique gold tones evoke classic retro style.

Wearers will appreciate the exclusive antique and demi pattern finishing on selected models as well as engravings on bridge and temples.

ROKUROTA: MN31018 (MEN)

Named after Lady Kaede, a leading character in the Japanese film Ran, these eyeglasses impress with their fashionable geometric lines and opulent finishings: urushi red, demi tones or antique colouring on selected models.

This stunning frame comes in rosé gold, white, gold plating and antique grey.

KAEDE: MN31020 (UNISEX)

This sophisticated frame is named after Tsurumaru, a heroine of the Japanese movie classic Ran. The rimless panto style has an advanced monoblock pressure-mounted composition that emphasises its airy contemporary flair.

In light grey, burgundy and gold plating, urushi-inspired red finishing on selected models and elegant engravings intensify this eyewear’s rich aesthetic.

TSURUMARU: MN31022 (UNISEX)

Named after a young heroine in the Japanese film Red Beard, the Otoyo frame flatters with its rimless geometric shape and airy look. An advanced monoblock pressure mount system underlies the spare look.

Temples and bridge are expressed in rosé gold, white and antique grey. An exclusive classic pattern is revealed on endpieces and the bridge.

OTOYO: MN31023 (UNISEX)

About CHARMANT Group

For over 65 years, CHARMANT Group has been renowned worldwide for its pioneering work in the research and development of new technologies in the optical industry. By striving for perfection and for uncompromising high product quality, the Japanese company has developed into one of the most important producers and providers in the highly competitive international ophthalmic optics market.

With its goal to unreservedly fulfil the wishes and demands of its customers, CHARMANT can always be depended on for the highest quality awareness and outstanding service. This engagement and this passion are clearly seen in CHARMANT Group house brands as well as licensed brands. Thanks to its expertise in the production of high-quality spectacle frames and its comprehensive global sales network in over 80 countries, CHARMANT Group is greatly respected as a reliable business partner.

Read more about this brand on TEF Magazine or visit their website.


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Author: maarten weidemaAfter being a freelance eyewear designer since 1999, TEF founder Maarten Weidema now solely writes about his fellow designers in the optical industry. His passionate mission is to promote independent eyewear to the international optical arena, backed up by a large group of bloggers and journalists from all over the world. He has recently been awarded "International Optical Personality of the Year", "Leading Innovator in Optical Social Media Marketing", "Social Media Marketing Company of the Year" and received several awards for "best eyewear blog" for his efforts to promote independent eyewear to a community of 517.000 eyecare professionals.

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