JF Rey // Collection SS2021

JF Rey JF2928/JF2929: “it must be innovative and unexpected to never get bored !”

JF Rey surprises with this new concept JF2928/JF2929 equipped with an innovative double hinge on the temples: a new, technical and very ingenious mechanism specially designed to seduce (and surprise) fans of innovative products and high-tech gadgets.

JF Rey
JF Rey
JF Rey
JF Rey

Sophistication, elegance… and high technicality. This new concept in stainless steel was specially designed for men, demanding fans of innovations and new high-tech gadgets. Its particularity is in the innovative and ingenious design of a double hinge articulated on the temples. The apparent simplicity of the design conceals a complex and highly technical mechanism designed to create a surprise effect on the use. It consists of very thin pieces of metal that interlock with the temple by inspiring from the structure of steel mesh watch bracelets.

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The aesthetic of the model is appreciated in the colour details and the addition of thin coloured metal pieces on the front that create a subtle graphic effect and bring an exquisite touch of sophistication. The use of colour is remarkable, drawing from a refined masculine repertoire where khaki, burgundy, navy blue or ruthenium perfectly pairing with bright hues into tasteful contrasts. A genuine technical pleasure where the frame cleverly becomes a men’s jewel.

About JF Rey

The JF Rey brand instantly evokes a modern, creative style, an ever-moving character design. With his design studio and his pockets of collaborators, Jean-François Rey has for years expressed a desire for ambitious and provocative artistic choices.

Present in each new collection, this approach is supported by constant work on technical innovation, the search for new materials, comfort and quality of finish, the expression of colour.

For designers and creative teams, any environment is a source of inspiration. Observing urban architecture, concentrating on detail or crumpling a sheet of paper, from there are born the most unexpected ideas.

In this respect, the Collections and Brands of Maison JF Rey are today essential references in the field of traditional French eyewear and are sold all over the world.

Read more about this amazing brand on TEF Magazine or visit their website.

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