Bird // sustainable eyewear with a social purpose

Going eco doesn’t just mean using biodegradable sources, the ecological footprint goes much further like that. Our Eco-blogger Carole understands that completely and isn’t just focused on brands that only use natural materials, but who embed zero-waste in their complete product development. This eye-catching frame by Bird Eyewear is made from natural materials, which were sourced from recycled materials too. Besides looking into resources, they do some great give-back programs AND make some really cool frames as you can see here.

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This particular frame from their Strata Range is called “Rindill” and it is made from Zebra and Sandal wood. It uses cutting edge technology for stunning wooden frames with an aluminum core, sleek lines, and a luxury feel. Using natural and recycled materials, each frame is carefully hand finished with adjustable temple ends. Every pair comes with Bird’s handmade eco-cork case and brings the gift of clean and safe light to families in central Africa through our Share Your Sun partnership with SolarAid.

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Looking good is one thing – but doing good is so much more important. Share Your Sun is a way to connect with the bigger picture and contribute to a more sustainable world.

Ed Bird – Founder of Bird Sunglasses

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About Bird

Bird’s unique designs are beautiful in their own right, and combined with their Share Your Sun commitment they become a compelling symbol of the power of solar energy to make a difference. In 2019, Bird won Frame of the Year with their Blackcap frame, beating huge international competition, and they’ve been nominated for Frame of the Year again in 2020.

With each pair of Bird Eyewear purchased, a family in Africa benefits from a solar lamp. These solar lamps replace the standard kerosene lamps that are in most households. By eliminating dirty kerosene lamps, families benefit from better health, leading to better mental wellbeing, fewer hours of work and school missed and enabling people to be more productive, as well as saving CO2.


Shooting: TEFdoesPARIS
Eyewear:  Rindel by Bird Sunglasses
Model: Carole & Julien – Les Lunettes Écologiques Magazine

Author: maarten weidema

After being a freelance eyewear designer since 1999, TEF founder Maarten Weidema now solely writes about his fellow designers in the optical industry. His passionate mission is to promote independent eyewear to the international optical arena, backed up by a large group of bloggers and journalists from all over the world. He has recently been awarded “International Optical Personality of the Year” for his efforts to promote independent eyewear to a community of 410.000 eyecare professionals.

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