DaTe 2021 // Shaping the avant-garde

Registration to DaTE is now open for the September 11-13 event at the Leopolda di Firenze

More than 120 brands will be on hand for the 9th edition of DaTE, the international trade show featuring avant-garde eyewear, set to take place at the centrally located Leopolda di Firenze, Saturday September 11 to Monday 13.

The countdown has begun toward what will be the landmark event for the industry in 2021, a crucial opportunity to talk shop, in person, and lay the groundwork for a new future of eyewear.

Shaping the future of eyewear is the claim for this edition, while exclusivity, transgression, design, sharing, creativity and energy are some of the event’s key concepts – a distillation of what it promises to be – the new beginning of a journey but also another step ahead in launching the future. The show’s “tailor made” format, designed to cater to those with a passion for research and experimentation, has been confirmed.

Headliners at the event are the 120 Italian and international brands known in the industry for their originality, designs and innovative use of materials.

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The list of exhibitors will be available starting tomorrow on the DaTE website and registration for the public and journalists is already open.  digital passes can be received via email and displayed right from a smartphone.

In anticipation of the opening on Saturday September 11th, work is underway to comply with all anti-contagion provisions, in compliance with the standards currently in force.

Read more about this show on TEF Magazine or visit their website.


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