Leisure society // Spirit of yesteryear

Leisure society by shane baum

Unveiling spring 2021 collection, inspired by the perpetual dandy spirit of yesteryear

Heirloom eyewear design house, Leisure Society by Shane Baum, announces their Spring 2021 release by celebrating the collective expressions of those who reflect the spirit of “Dandyism.” Each style embodies a sense of dandyism and is reflective of the principal “details matter.” Designed with Leisure Society staples of the utmost magnifying ornamentation, timeless aesthetic silhouettes and with sustainable construction to last a lifetime. Each of these principles are admired by dandies alike and runs through each frame’s disposition in this collection.

Designer Shane Baum features two pure titanium frame styles called the Corsair and Dorian Gray. The Corsair, named after Dandy Lord Byron’s poem “The Corsair,” is built with the finest heirloom quality materials that display the epitome of a distinguished dandy.

Handcrafted in Japan out of 100% pure titanium, this frame features a round and timeless lens shape paired with the Leisure Society signature ‘Horizicon’ detail pressed on the bridge. Available in various color combinations, the frames are all ion-plated in 12k, 18k, 18k rose gold or 24k gold and are
complimented with matte-finish enamel. Notable is the 24k coloration that is left without enamel on the frame front to reveal the 24k plating on the titanium and is combined with our patented 24k Gold mirrored lenses for a seamless radiance.

Created with innovative Japanese manufacturing techniques and designed with a timeless aesthetic charm is the second highlighted style called the Dorian Gray. This rectangular shape is named after another notable Dandy, Oscar Wilde and his novel, “The Picture of Dorian Gray.”

Styled for the modern sophisticate, the Dorian Gray combines a soft-edged rectangular silhouette with a vintage-inspired keyhole bridge in a pure block titanium construction.

Additionally, a new thoughtful and elegant offering in this collection are the various tint lenses. Baum picked the color variations for the dandy wearer to add a touch of individuality and personal expression to their Leisure Society frame. The Summer palette includes Teal, Peach, and Yellow tinted lenses which have been added to the popular Bandini and Presidio styles.

The new styles will be available May 2021 in select retail stores and specialty eyewear boutiques, like:

A’maree’s (Newport Beach), Luxe Optique (New York), Just One Eye (Los Angeles), Cynthia Et Benjamin (Montecito & Los Angeles), Opticien Createur (Monaco),

 Montage Hotels (Beverly Hills & Laguna Beach), Van Wely Roosendaal (Netherlands), Trend Optic (Melbourne), Gloss Optic (Seoul) , Lionel Devillers (Belgium)

Leisure Society by Shane Baum is a Californian luxury brand with an international perspective. Each product is created under the principle of heirloom design and handcrafted in Japan out of the finest materials available with the intention of lasting indefinitely.

Shane Baum is a CFDA member (Council of Fashion Designers of America) and a staple in the world of eyewear design and manufacturing; his knowledge and experience shows in each pair of glasses with the Leisure Society by Shane Baum name.

Read more about Leisure Society on TEF Magazine or visit their website.

Author: maarten weidema

After being a freelance eyewear designer since 1999, TEF founder Maarten Weidema now solely writes about his fellow designers in the optical industry. His passionate mission is to promote independent eyewear to the international optical arena, backed up by a large group of bloggers and journalists from all over the world. He has recently been awarded "International Optical Personality of the Year", "Leading Innovator in Optical Social Media Marketing", "Social Media Marketing Company of the Year" and received several awards for "best eyewear blog" for his efforts to promote independent eyewear to a community of 517.000 eyecare professionals.

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