Having teamed up with Huawei last year to bring technology-driven glasses, the Seoul-based eyewear label Gentle Monster continues with its futuristic theme for its newest campaign, “UNOPENED: THE PROBE.”
The “UNOPENED: THE PROBE” campaign itself exhibits Gentle Monster’s idea of an alternate universe. Using “THE PROBE” to embody its ethos of merging technology and aesthetics, it sets itself apart from what we know as the norm.
The 2021 New Collection campaign ‘UNOPENED: THE PROBE’ expresses Gentle Monster’s unique imagination of an unknown realm that has not yet been opened.
Not one to shy away from extravagance, like its latest flagship store in Santa Clara equipped with its own robots and machinery, “THE PROBE” featured in the campaign will also be revealed offline soon.