Not interviewing designers at the Copenhagen Specs in Berlin show (which is a “stupid” name btw). Today, I am the supermodel, walking the isles of the venue, I introduce a variety of cool designs from each brand that is exhibiting here, cause they are all independent at this show!
After being a freelance eyewear designer since 1999, TEF founder Maarten Weidema now solely writes about his fellow designers in the optical industry. His passionate mission is to promote independent eyewear to the international optical arena, backed up by a large group of bloggers and journalists from all over the world.
He has recently been awarded "International Optical Personality of the Year", "Leading Innovator in Optical Social Media Marketing", "Social Media Marketing Company of the Year" and received several awards for "best eyewear blog" for his efforts to promote independent eyewear to a community of 517.000 eyecare professionals.