opti – the international platform for ophthalmic optics from 12 to 14 January 2024 in Munich – will focus on one of the most important challenges of our time, sustainability. With the “opti Sustainability Award” competition, the trade show invites national and international opticians to present their current activities in terms of sustainability. Based on the three pillars of the Sustainable Development Goals (SDGs) of the United Nations in its Agenda 2030 – social, economic, and ecological – relevant initiatives of the companies such as the design of the business premises, relevant approaches to the avoidance of microplastics, alternative energy supply, climate-neutral behaviour, diversity within the workforce and much more count towards the competition.
Selected participants of the competition will present their inspiring solutions live in January 2024 at opti in the opti SUSTAINABILITY HUB.
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“Get down to business and do something instead of just talking”
This motto unites the Interessengemeinschaft (IG) Nachhaltigkeit in der Augenoptik (Association for Sustainability in Ophthalmic Optics), which has formed itself for opti 2022 and, with its high level of expertise, evaluates all submissions as a jury. Applications can be submitted online via the opti website until 15 November 2023. Pitches by the selected finalists, the jury’s decision and the award ceremony will take place live within the dedicated opti SUSTAINABILITY HUB at the trade show in Munich on Friday. The prize is an earmarked honorary prize of 5,000 euros.
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Details on how to apply for the award can be found here. The jury and their outstanding commitment as well as inspiring impulses for a comprehensive sustainability strategy within the optical industry are also presented here. For convinced exhibitors, there is the opportunity to effectively position themselves as a sponsor at the new award on an international stage.
About Opti Munich
Every year at opti, experts and creatives in the optics industry display their newest products. As an international trade show for optics and design, opti represents the whole visual-optical spectrum, from frames to lenses, contact lenses, low vision, shop fittings, IT, marketing and sales, instruments/tools/spectacle elements, accessories as well as technical equipment and professional education.
Read more about this show on TEF Magazine or register for free at their website.
