TEFtalk – Blackfin – Vision Expo East

At Vision Expo in New York, we revisited Nicola from BLACKFIN, talking about their revolution to not just make beautiful frames, but transform Blackfin more and more into a design-driven company. Kicking off at Mido with their amazing new booth “The Black Diamond”, Nicola showed me the latest designs of their nano-plated frames, in not just black, but a galore of unique colours, that aren’t painted on their titanium or golden frames, but by molecular treatments using the principles of atomic physics to obtain amazing finishes. This process enables their models to be transformed into the deluxe Blackfin Black Edition version made even more top-of-the-range by a stunning gold effect.

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The Spring 2019 collection displays the total Blackfin aesthetic vision in which the sophisticated mood of the new communications campaign and the new stand for Mido are faithfully reflected in its design.

Such stylistic maturity is intended to mark an essential stage, rather than the finishing point, in the identity- building journey undertaken by the brand, in other words, a milestone in its history. Titanium, always the distinctive feature of Blackfin eyewear, remains the element to be moulded and the page on which a new chapter in this authentic Italian story is written. New frames expressing the essence of Blackfin, free from the stereotypes of fashion and passing trends.

This natural consciousness translates into a collection with well-defined lines and original colour effects, a combination of hi-tech know-how and glamour, capable of celebrating every aspect of a piece of eyewear, the signature of this company’s sense of elegance and flair for innovation.

About Blackfin

There are those who follow the paths traced by others and those who break new ground. BLACKFIN design embodies the style of those who are always on the forefront, giving them a contemporary and cutting-edge image. BLACKFIN is driven by an innate desire to always look ahead and a deep awareness of their skills. This is why their products are the direct reflection of their abilities: the ability to perform a truly unique work and the attention to every single construction detail. Titanium and every single characteristic of it that’s what they know perfectly well; that’s their material, and that is why they are able to form it like no one else and why they succeed in combining it with a truly advanced design.

For more information, visit www.blackfin.eu

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