Taizhou International Eyewear Expo 2025
A thriving hub for global eyewear trade
The 2025 Taizhou International Eyewear Expo concluded successfully, reinforcing Taizhou’s position as one of China’s most dynamic eyewear hubs. Guided by the China Eyewear Association and hosted by the Taizhou Eyewear Chamber of Commerce, the event ran from October 18 to 20 at China Duqiao Eyewear City, uniting leading local and international eyewear brands.
Spanning 30,000 square meters across six exhibition halls, the expo hosted over 300 enterprises and attracted 15,200 visitors, including 550 international buyers from 52 countries and regions such as Italy, France, South Korea, the United States, and India. The event achieved intended orders worth 190 million yuan, up 10% from last year, demonstrating the strength and international appeal of Taizhou’s eyewear ecosystem.
Innovation meets digital transformation at the China Eyewear Trade Show
This year’s edition introduced three distinctive zones — the Global Eyewear E-commerce Connection Zone, Live Streaming Zone, and Cross-border Overseas Zone — reflecting the digital acceleration of the industry. Representatives from JD.com, Pinduoduo, Douyin E-commerce, Amazon, TEMU, and TikTok engaged directly with exhibitors through on-site and online live streaming sessions. In addition, Taizhou enhanced trade convenience with rapid intellectual property protection services and instant tax refund systems for overseas buyers, underscoring its commitment to modern, borderless business solutions.
Taizhou Eyewear Industry Empowering collaboration and design innovation
Beyond the exhibition floor, Taizhou became a hub for dialogue and discovery through a series of concurrent events, including the China (Taizhou) Eyewear Industry E-commerce Development Forum, the Global Cross-border Resource Matching Conference, and the Vision Trend Show. These gatherings connected designers, manufacturers, and retailers, inspiring collaboration and fostering the internationalization of Chinese eyewear brands. Visitors also explored Duqiao’s source factories, gaining insight into the city’s complete production chain — from R&D and design to manufacturing and global distribution.
Looking ahead
With its 2025 edition, the Taizhou International Eyewear Expo proved not only a platform for trade but a symbol of the city’s growing global significance. As Taizhou continues to promote openness, innovation, and collaboration, it stands ready to shape the future of the eyewear industry — both in China and beyond.
