Vinylize // Rethinking Miles

Miles Davis estate collaborates with an upcycled designer eyewear brand, Vinylize

Known as one of the key innovators in jazz, the legend is also a true style icon. His heirs have now teamed up with Vinylize Eyewear to recreate the musician’s style. With 61 studio albums, Davis received 32 Grammy nominations and 8 Grammy Awards in four decades. He was inducted into the Rock & Roll Hall of Fame in 2006. His work continues to be an inspiration worldwide, not only in music but also in fashion.

  • Marcus MillerMarcus MillerBassist, composer, and producer of Miles Davis’s band

    Everyone knows his music of course but when I met him, he painted just as much as he played music and then there were his clothes. Everything played the same role. He was a revelation of who he was and how he wanted to present himself. He knew people cared about him. In addition, clothing was very important back then. I’m mainly talking about the ’40s and ’50s, because that was a period when black performers were fighting to be recognized as more than just members of the entertainment industry.

0J9A7746 (1)
0J9A8366 (1)
0J9A8141 (1)
0J9A7764 (1)

Vinylize shows who Miles Davis was with the Newport frame

Vinylize is the first and only eyewear brand to rethink the model worn by Miles Davis in 1958. In collaboration with his heirs, a frame was created which continues Davis’s tradition of stylistic expression. It goes far beyond his musicality: it is a prime example of the intricate balance of style and content, and his heirs have chosen Vinylize’s expertise to create sunglasses worthy of the musician’s inimitable aesthetics.

  • When Miles Davis’s family came to us with the idea, we couldn’t believe it. The tagline of our Vinylize brand is ‘wear the music’, as the frames are made from vinyl records. We’ve always had a good relationship with the musicians with countless international stars wearing our glasses - Robbie Williams, Elton John, or Shawn Mendes. Miles Davis is also an icon in terms of fashion whose style we can only reinterpret with due respect. Miles wore the frame that inspired us in 1958. Newport, like our frames in general, is a limited edition. Only 200 frames are made.

Vinylize Eyewear - Newport Miles Davis (2)
Vinylize Eyewear - Newport Miles Davis (1)
Vinylize Eyewear - Newport Miles Davis (3)
0J9A8185

Where did Davis’s attraction to fashion come from?

Davis’s love of fashion began in his youth, coming from his parents who raised him in Alton, Illinois in an upper-middle-class environment. The musician attributes his early interest in fashion to his mother, writing in his memoirs:

  • Miles DavisMiles DavisAmerican trumpeter, bandleader, and composer

    She had mink coats and diamonds. She was a charming woman who loved to wear all kinds of hats, and her friends were as charming to me as she was. She always wore the best clothes. I inherited my looks from her, as well as my passion for clothes and my sense of style.

Composer and saxophonist Wayne Shorter, who played with Davis for years also remarked about the musician:

  • Wayne ShorterWayne ShorterAmerican saxophonist

    That’s how he grew up. He always dressed well, always in harmony with the finer things, and never saw any reason why anyone should be denied these delicacies.

Herbie Hancock, another legendary figure in jazz said of his former colleague and bandmate:

  • Herbie HancockHerbie HancockAmerican jazz pianist

    When I first joined his band, the idea of playing with him also meant that we automatically felt we needed to wear something that would be appropriate to Miles’s company.

Recreated from one of the first frames he became famous for wearing, the limited edition Newport is an homage to Miles Davis’ album cover for the 1958 Newport Jazz Festival. The series is limited to 500 pieces, with each frame receiving a serial number. All packaging uses Davis’ artwork featured on his 1985 Rubberband release.

Newport_F_Sun_5000x
Newport_F45_Sun_5000x
Newport_B45-Sun_2000x
Newport_Sun_-FB-JCH2_5000x
Newport_Havana_F45_Sun_2000x
Newport_Havana_B45-Sun_2000x

About Vinylize

Handmade in Europe since 2004. Vinylize recycles more than 3 tons of vinyl yearly. The history of Vinylize goes back to the early 2000s, when Zack Tipton performed his first experiments with different plastics. After finding his father’s long-forgotten collection of records in the garage, the brand was born. The first frames were made of old vinyl records from the communist era, bargain-hunted at the flea markets of Budapest.

Vinylize is handmade in the heart of Europe from recycled vinyl. Awarded by Red Dot, A-Design, and Optic For Good, our eyewear designs combine contemporary style with a distinctive, eye-catching approach. We upcycle discarded manmade materials to create handmade eyewear that’s built to last years.

Since then, Vinylize has entered into collaboration with Motown, Maui Jim, Miles Davis and has designed eyewear for a number of prominent members of the music industry, including AC/DC, Sir Richard Branson, Sir Elton John, Robbie Williams, Mick Fleetwood, Elvis Costello, Shawn Mendes, and Ed Sheeran. The products of the company are marketed all over the globe in over 500 stores.

Read more about this show on TEF Magazine or visit their website.


Sign up for our newsletter and stay up to date on amazing independent eyewear

Author: maarten weidemaAfter being a freelance eyewear designer since 1999, TEF founder Maarten Weidema now solely writes about his fellow designers in the optical industry. His passionate mission is to promote independent eyewear to the international optical arena, backed up by a large group of bloggers and journalists from all over the world. He has recently been awarded "International Optical Personality of the Year", "Leading Innovator in Optical Social Media Marketing", "Social Media Marketing Company of the Year" and received several awards for "best eyewear blog" for his efforts to promote independent eyewear to a community of 517.000 eyecare professionals.

Leave a comment

Pin It on Pinterest