Volte Face // French Elegance

Essential in the women’s collections of the Maison Jean-François Rey, the brand VOLTE FACE conveys the idea of French elegance, delivering singular, refined and always very detailed pieces.  It has the unique know-how, like the large jewellery houses, revealing simple shapes into exceptional frames.

The brand’s identity is built around creative research on the effects of acetate material, colour harmonies and decorative assemblies, always favouring a handmade quality in the best French and Italian manufacturers. The creation comes with a Mazzucchelli’ exclusive partnership allowing the brand to constantly renew the models in infinitely varied palettes.

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The collection F/W 2021-2022 is all about creative diversity in colours and acetate materials, delivering to the glance beautifully artistic compositions. It consists of 14 models which bring to light the exceptional achievement on the acetate, while taking care, always, to work every detail.

The colour charts are subtle and deliver rich and unprecedented crystalline gradients, always going further and further in pastels, shades hues and combinations of refined tints. More assertive shapes, geometric acetate collages and fashion colour ranges imbued with contemporary influences: the style of the new collection evolves towards more modernity and delivers a dynamic, insured and sensual look.

Rotary

Made in France, this model is designed around colorful harmonies, soft and vibrant sensuality. It’s distinguished by its geometric outline, brought to light by a work of colored asymmetry on the acetate materials. Subtle and distinctive, it is achieved thanks to a two-dimensional bonding technique bringing unique effects of fades, tones extremely nuanced in the gradations and crystalline transparencies.

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Appealing with unique brilliant bright along with refined and deliciously feminine shades. A harmonious marriage of shape and color, always lead by a touch of modernity.

Rina, Reine

These two models offer an elegant and extremely refined combination of metal and acetate. It consists of distinct shapes, beautifully crafted in the spirit of minimalist geometry, with great precision and high stylistic ambition. Deeply embedded in the brand’s DNA, the creativity of materials and colors is a bias that can be found here in every detail: complex laminations in the corner of the eyes, bold cutting of the frame lug, and jewel temples worked in volume.

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The design calls on the best French and Italian know-how, both on materials and techniques, with the same requirements of production quality and finish. The refreshing aesthetics of the models is carried by contrasting multicoloured ranges and intense bright giving the collection its modern and singular spirit. New models that set the look and the allure apart.

About Volte Face

Between modernity and classicism, the VOLTE FACE collection reveals the attention to detail through the chiseled materials, metal and acetate decorations, shiny effects, transparencies, and powdered colors inspired by the craftsmanship of jewelry, decorative arts, haute couture, and contemporary art.

About Maison Jean-Francois Rey

Known for his quirky collections and differentiating style, Jean-François Rey is one of the first French designers to have revolutionized the codes of eyewear. At the crossroads of art, architecture, and high technology, he composes with shapes, materials and color to build unique frames that express each person’s personality.

The company is operating from Marseille and has two subsidiaries in the US and Netherlands, a direct distribution in Europe and Japan, and a network of local distributors all around the world. The main collections are: JF REY – eyewear design, Petite, Kids & Teens, BOZ and VOLTE FACE.

Read more about this amazing brand on TEF Magazine or visit their website.


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Author: maarten weidemaAfter being a freelance eyewear designer since 1999, TEF founder Maarten Weidema now solely writes about his fellow designers in the optical industry. His passionate mission is to promote independent eyewear to the international optical arena, backed up by a large group of bloggers and journalists from all over the world. He has recently been awarded "International Optical Personality of the Year", "Leading Innovator in Optical Social Media Marketing", "Social Media Marketing Company of the Year" and received several awards for "best eyewear blog" for his efforts to promote independent eyewear to a community of 517.000 eyecare professionals.

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