Karmoie

Although we are leaving Copenhagen to return to Venice, we bring with us the Norwegian independent eyewear brand called Karmoie. A concept born from the desire to combine the world of fashion with a meaningful and life-altering contribution. Karmoie aims to create beautiful, uncompromising eyewear while also contributing in a committed and conscientious way towards a better future. For every pair of frames sold, a pair of corrective glasses is given to a person in need.

Shooting: TEFdoesVENICE
Eyewear: Karmoie
Model: Giulia de Martin of Behind my Glasses
Photographer: Marianna Zanetti

Author: maarten weidemaAfter being a freelance eyewear designer since 1999, TEF founder Maarten Weidema now solely writes about his fellow designers in the optical industry. His passionate mission is to promote independent eyewear to the international optical arena, backed up by a large group of bloggers and journalists from all over the world. He has recently been awarded "International Optical Personality of the Year", "Leading Innovator in Optical Social Media Marketing", "Social Media Marketing Company of the Year" and received several awards for "best eyewear blog" for his efforts to promote independent eyewear to a community of 517.000 eyecare professionals.

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