Portrait Eyewear

Day 4 at TEFdoesNYC, and Jennifer is wearing “Das Model”, a signature piece from Portrait Eyewear, and a tribute to the Kraftwerk, the German electronic music band born in 1970. This glam chic shape really highlights the brand through the right balance between curves and sharp edges, sweetness and courage.

Dedicated to the synthpop German band, Kraftwerk (1978) by Portrait Eyewear comes to life under a glam chic shape, available in pastel colours and black.

Portrait Eyewear was born from the genuine desire of two half-Venezuelan/ Spanish siblings of preserving the traditional quality of Italian handcrafting, channelling such a precious resource through contemporary design research and following the principles of a sustainable and socially responsible business.

From the creators personal love and profound admiration towards emerging artists, the brand strives to become a channel of endorsement for contemporary art. A means to promote their testimonials’ work and unique image beyond the art field, highlighting their talent and courage as real models for the society. 

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Shooting: TEFdoesNYC
Model: Jennifer Bitsche of Faceprint
Photographer: Simon Bitsche

Author: maarten weidemaAfter being a freelance eyewear designer since 1999, TEF founder Maarten Weidema now solely writes about his fellow designers in the optical industry. His passionate mission is to promote independent eyewear to the international optical arena, backed up by a large group of bloggers and journalists from all over the world. He has recently been awarded "International Optical Personality of the Year", "Leading Innovator in Optical Social Media Marketing", "Social Media Marketing Company of the Year" and received several awards for "best eyewear blog" for his efforts to promote independent eyewear to a community of 517.000 eyecare professionals.

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