ClearVision Optical introducing TBSP:
A Practical Profit Solution for Managed Care
Managing margins in the world of vision care is becoming tougher by the day. As more patients stick within their benefit plans and wholesale frame costs continue to rise, many eyecare professionals (ECPs) are asking the same question: is managed care even profitable anymore?
ClearVision Optical believes the answer can still be yes—with the right strategy. That is the thinking behind their new initiative: Tablespoon by ClearVision (TBSP), a smartly designed TBSP program aimed at helping ECPs maximize profitability while delivering style, value, and satisfaction to managed care patients.
A new revenue stream for a shifting market
The TBSP program offers ECPs a flexible, high-margin solution that works seamlessly with today’s most common managed vision care plans. The program was built from the ground up to address the growing need for profitable managed care transactions, especially as many patients remain price-sensitive and stay within their benefit allowances.
ClearVision Optical’s recent survey highlights why this is so urgent. An overwhelming 71% of ECPs report higher wholesale frame prices in the past year, yet 76% see no change or an increase in patients staying within their vision plan limits. Add the fact that 68% of ECPs are actively searching for products that help them improve profitable managed care outcomes, and the TBSP program arrives at exactly the right time.
“TBSP is more than a program—it’s a practical answer to real challenges ECPs are facing right now. We recently launched TBSP program as a pilot, and we already have customers who are enrolled and experiencing significant margin increases.”
Flexible options, trusted brands
The TBSP program offers three ways for ECPs to participate, each providing access to contract pricing and curated frame collections that patients will recognize and appreciate. The program is built to maintain high style standards, while protecting ECP profitability even in transactions involving zero-pay patients.
ClearVision Optical has included popular brands such as Ellen Tracy, Jessica McClintock, Ocean Pacific, and their dedicated CVO Advantage collection. All frames in the TBSP program are covered by warranty and are exchangeable, giving practices both peace of mind and flexibility.
And the financial upside is significant. Practices can expect to generate over $5,000 in profit from their initial enrollment alone—making this an ideal path toward profitable managed care even under today’s tighter margins.
As more ECPs look for ways to thrive under tightening market conditions, the TBSP program by ClearVision Optical offers a welcome pathway to maintain profitable managed care strategies while keeping patients happy.
About ClearVision Optical
Founded in 1949, ClearVision Optical is a 75-year-old, award-winning leader in the optical industry, designing and distributing eyewear and sunwear for many of today’s top brands. A privately held company, ClearVision is headquartered in Hauppauge, New York. It has been recognized as a Best Company to work for in New York state for eight years.
When Fred Friedfeld founded ClearVision in 1949, his goal was to create a great experience for independent eyecare professionals by providing high quality products and exceptional service. While we’ve grown considerably since then, this has remained part of our mission.
Known for its versatile collections and focus on quality, ClearVision offers frames that cater to a wide audience, from timeless classics to contemporary styles. Their portfolio includes proprietary brands as well as licensed collections, ensuring a variety of designs to suit different tastes, lifestyles, and price points.
Sustainability is an integral part of ClearVision’s mission. The company has introduced eco-friendly eyewear collections and adopted practices that minimize environmental impact, reflecting its dedication to corporate responsibility and innovation.
ClearVision Optical places a strong emphasis on building lasting relationships with its customers and partners. With a team-driven approach, they aim to empower eyecare professionals by providing not just quality eyewear but also the tools and support needed for success.
Headquartered in the United States, ClearVision has a global reach, serving customers in over 40 countries. Their blend of heritage, innovation, and community focus makes ClearVision Optical a trusted partner in the optical industry. For those seeking eyewear solutions that balance design, functionality, and purpose, ClearVision continues to deliver with excellence.
ClearVision’s collections are distributed throughout North America and 20 countries round the globe. Licensed and proprietary brands include Revo, ILLA, Adira, Demi + Dash, BCGBGMAXAZRIA, Steve Madden, IZOD, Dilli Dalli, CVO Eyewear, Aspire, ADVANTAGE, and more. Visit cvoptical.com for more information.
Read more about this brand on TEF Magazine or visit their website.
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