Spectaful
Bold design meets Italian craftsmanship
Italian eyewear brand Spectaful is pleased to unveil its latest campaign, a vibrant visual celebration of ‘lightness’ that radiates freedom, individuality, and boldness.
The campaign introduces four new models that embody Spectaful’s signature values of lightness, Italian craftsmanship, state-of-the-art technology and exclusive design.
Inspired by the effortless feel and rich colors of these new designs, the visuals are infused with a nostalgic nod to vintage passport photo booths and the vibrant energy of Italian photographer Oliviero Toscani’s iconic 1990s “All the Colors of the World” campaign for Benetton.
The result is a reminder that Spectaful glasses are light enough to forget wearing, yet bold enough to make a statement.
Spectaful Eyewear // Model Star
The Star model offers style, comfort, and durability in an ultra-light 8-gram frame crafted from steel and technopolymer. With shape memory for lasting performance and colors like fuchsia, grey, purple, and black achieved without varnishing, Spectaful merges sophistication and innovation in every detail.
Spectaful Eyewear // Model Romy
The Romy model perfectly balances style, comfort, and innovation. Available in vibrant colors—fuchsia, black, gray, and orange—achieved without varnishing, the Romy model embodies Spectaful’s signature blend of elegance and innovation.
Spectaful Eyewear // Model Hardy
The Hardy model strikes the perfect balance between style, comfort, and innovation. Available in bold colors—black, green, grey, and blue—created without varnishing, the Hardy model showcases Spectaful’s blend of elegance and cutting-edge technology.
Spectaful Eyewear // Model Paul
The Paul glasses are ultrastrong, thin, and equipped with shape memory, ensuring they maintain their form even at high temperatures. Available in vibrant colors—orange, light blue, grey, and black—achieved without varnishing, the Paul model embodies Spectaful’s commitment to innovation and sophistication.
With slogans like “See the world and be seen” and “You don’t hear them, you see them”, the brand invites wearers to embrace eyewear that stands out without weighing them down.
Launched in September, each of the four new models strikes the perfect balance of style, comfort, and innovation. The Cloud-line Spectaful glasses offer sophisticated shapes, with a combination of steel and techno-polymer that ensures both strength and lightness.
About Spectaful Eyewear
Spectaful redefines innovation in eyewear, introducing a unique blend of steel and durable technopolymer, materials never before seen in the industry. This revolutionary combination delivers extraordinary lightness, strength, and style, embodying Italian excellence in every frame.
“SEE YOU LIGHTLY” is more than their motto, it’s a philosophy that defines their approach to eyewear design.
Crafted in Italy with precision and passion, their glasses are not just accessories but true works of art, combining enchanting materials with technology to create a visual experience like no other.
The Cloud Collection exemplifies this ethos. Weighing just 8 grams, these ultra-light glasses offer unparalleled comfort and cloud-like ease, proving that luxury can be both sophisticated and effortlessly wearable.
With a commitment to research and innovation, Spectaful creates eyewear designed for maximum visual comfort and timeless elegance. Discover a world where cutting-edge technology meets Italian artistry—discover Spectaful.
Read more about this brand on TEF Magazine or visit their website.
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