A Stellar Showcase at FaW TOKYO 2024 October Edition Exceeds Expectations
The October edition of FaW TOKYO, held from October 15-17 at Tokyo Big Sight, Japan, concluded on a high note, uniting 892 exhibitors from 28 countries and attracting 21,247 visitors from 48 countries, marking another successful gathering of the global fashion community.
Diverse Shows, Global Impact
FaW TOKYO showcased a broad range of perspectives on the fashion and lifestyle industries through eight distinct shows. The MADE in JAPAN EXPORT FAIR facilitated significant business negotiations between Japanese companies seeking global export opportunities and international buyers. DESIGNER’S GATE stood out as a special zone featuring unique, cutting-edge designs by Japanese creatives aiming for international expansion.
The SUSTAINABLE FASHION EXPO drew significant interest from both domestic and international buyers, showcasing eco-conscious brands and innovative materials, including functional fabrics made from banana peels, coffee, and soybeans. This growing focus on sustainability highlighted the event’s commitment to environmentally friendly fashion.
Meanwhile, the BRANDS & DESIGNERS EXPO featured an impressive range of international names with unique designs. Among the standout participants were fxco#, a new designer select shop offering cutting-edge Korean designs; Stereotype Kids from the USA, founded by 11-year-old twins, who are redefining children’s fashion with gender-inclusive styles; RALUFINEART from Belgium, featuring luxury silk pieces made in Italy; and Studio Qiling from Singapore, an art-led label renowned for its meticulously hand-drawn prints and patterns.
Bringing a dynamic edge to the event, these diverse brands showcased an impressive array of offerings. Further insights can be found in the Exhibitor Directory.
The WELLNESS FASHION EXPO demonstrated the high demand for Japanese technology and premium-quality products among international buyers. Leading OEM/ODM companies gathered at THE FASHION SOURCING EXPO, showcasing their expertise in functionality, quality, and environmental responsibility. The FASHION TECH EXPO focused on the integration of technology and fashion, featuring innovations such as AI for apparel image generation and e-commerce solutions. Lastly, the TEXTILE EXPO presented a diverse range of textiles for applications in apparel, bags, shoes, and more.
iOFT: Eyewear Takes the Stage
FaW TOKYO was honoured to host the International Optical Fair Tokyo (iOFT) for the second consecutive year, drawing attention with the newly introduced GLOW zone. This zone gathered internationally renowned eyewear brands, including Jean Philippe Joly, Sébastien Geslin, Gamine NYC, and Unsuikyo, showcasing their innovative and beautiful designs.
Adding to the event’s prestige, the 28th Japan Eyewear Award celebrated excellence in both design and technology. The Design Category Grand Prix was awarded to Double Black Company Limited, while Sunreeve Co., Ltd received the Technology Category Grand Prix. In the Kids Category, Omodok took the top honour, and the Accessories Category recognised Hasegawa Bicoh Co.,Ltd for its outstanding contributions.
The Culture of Fashion Connection
With nine international pavilions from India, Turkey, Pakistan, Bangladesh, Peru, South Africa, Hong Kong, Taiwan, and Korea, FaW TOKYO provided an epic platform for exhibitors and visitors to connect. Exhibitors had the opportunity to form new business partnerships, while visitors could experience products firsthand, engage in meaningful networking, and stay abreast of the latest industry trends.
Furthermore, the event hosted 20 conference sessions led by industry experts, covering pressing topics such as branding, sustainability in fashion, and the latest trends. These sessions provided valuable insights into the future of fashion and retail.
As the fashion world turns its attention to next year’s FaW TOKYO, the March 26-28, 2025 edition is set to continue its tradition of excellence, with Korea taking center stage as the 2025 theme country to commemorate the 60th anniversary of diplomatic relations between Korea and Japan. Reflecting these strong ties, the recent October edition of FaW TOKYO saw a record-breaking number of Korean exhibitors. In addition to individual participants, six associations showcased specific product categories, highlighting the latest trends and innovations.
About FaW Tokyo & iOFT
FaW TOKYO / iOFT
March 26-28, 2025
Tokyo Big Sight Japan
FaW TOKYO (incl. iOFT) is the premier global fashion trade show, showcasing the highest caliber of fashion excellence and innovation.
Square meters
Exhibitors
Visitors
This autumn, the event will bring together an even larger assembly of international exhibitors, featuring the latest in apparel, textiles, accessories, eyewear, sustainable fashion, and fashion technology. The mission is to foster connections and drive industry growth by providing an unparalleled platform for business, creativity, and collaboration. This even is dedicated to highlighting the craftsmanship, quality, and diversity of Japan and the global fashion community while promoting sustainable practices and technological advancements.
Why will visitors attend Faw Tokyo:
• Experience the Largest Scale Ever: 1,200 Exhibitors from 30 Countries/Regions Explore the grandest assembly of fashion exhibitors ever gathered, featuring diverse talents and innovations from 30 different countries/regions. Discover the latest trends and products from a global perspective.
• A Comprehensive Exhibition from Textiles to Brands
Immerse yourself in a complete fashion experience, covering everything from highquality textiles to renowned/unique fashion brands. Find inspiration and opportunities across the entire fashion spectrum.
• Dive into Eight Uniquely Curated Shows
1. BRANDS & DESIGNERS EXPO:
Showcase of innovative international brands and designers from across the world.
2. NEW! MADE in JAPAN EXPORT FAIR:
Premiering Japanese-made fashion products/functional textiles and materials.
3. TEXTILE EXPO:
Discover varieties of textiles and materials from across the world.
4. FASHION SOURCING EXPO:
Discover global factories with top-level technology, trusted by Japanese manufacturers with strict quality requirements.
5. iOFT - International Optical Fair Tokyo:
Japan’s largest eyewear trade show.
6. SUSTAINABLE FASHION EXPO:
Focus on sustainable fashion and textiles/materials.
7. WELLNESS & SPORTS EXPO:
Explore wellness, beauty, functional fashion, and sportswear.
8. FASHION TECH EXPO:
Latest in fashion technology.
• 15 International Pavilions from Around the World
Visit international pavilions representing countries/regions like Italy, Turkey, Peru, South Africa, Pakistan, India, Bangladesh, China, Korea, Hong Kong, Taiwan, and more. Experience a global fashion marketplace in one location.
• The Largest-scale Sourcing Hub from Japan & Asia
The largest hub for sourcing from Japan and Asia at the Fashion Comprehensive Exhibition. You will find high-level suppliers and manufacturers with top technology and ideal price offers. Connect with leading suppliers and manufacturers to enhance your business.
• Discover 25' AW Fashion and 26' SS Fabrics
Here are some highlights to explore:
- International Brands "Trends": Get ahead with the latest trends.
- Japanese Designers' Gate: Highlighting top Japanese designers.
- High Quality & Functional Japan Textile: Premium Japanese textiles at SUSTAINABLE FASHION EXPO
- Asian/European Textile and Fabrics: Diverse selection from Asia and Europe.
- Inclusive Fashion Zone: Newly launched in BRANDS & DESIGNERS EXPO.
• Newly Launched! MADE-in-JAPAN EXPORT FAIR
An exclusive event for global buyers to source Japanese apparel, textiles, and fashion products. Engage with Japanese exhibitors proficient in English, enhancing business interactions.
• iOFT - Japan's Largest Eyewear Trade Show
- New! GLOW: A special exhibiting area showcasing only selected eyewear and exhibitors. High-design, sophisticated eyewear from around the globe.
- Fukui Zone: Japan Quality from Japan’s major eyewear production area.
- International Designers "Tide": Stylish and unique international eyewear designs.
- Japanese Designers Zone, LUXURY Zone, iOFT Sourcing Fair: Discover top-tier eyewear and sourcing opportunities.
• SUSTAINABLE FASHION EXPO / WELLNESS & SPORTS EXPO
Explore the latest in sustainable fashion and textiles, as well as wellness, beauty, functional design, and sportswear, emphasizing innovation, quality, and sustainability in the fashion industry
More news on FaW Tokyo
FaW TOKYO // A Celebration of Global Fashion and Eyewear Excellence
Following the success of its Spring Edition, FaW TOKYO’s October event drew 892 exhibitors from 28 countries/regions and 21,247 visitors from 48 countries/regions. Featuring eight distinct shows, including the return of iOFT, the edition provided a prime platform for exhibitors to connect with new business partners, expand networks, and strengthen industry relationships while visitors explored products, connected with peers, and stayed updated on the latest industry trends.
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