
The much-anticipated Bold XXL is not simply another optical event. It’s a spectacular showcase of more than 340 distinctive brands.
The fair features an extensive BOLD stage, a dynamic experience square captivating attendees, and a dedicated restaurant. Offering a variety of engaging activities, this fair transcends being just a show – it’s a bona fide eyewear experience.
Experience the grandeur of the upcoming BOLD XXL event, scheduled for September 8 and 9, 2024, at a new, spacious venue – the Brabanthallen in Den Bosch (NL). This change allows BOLD XXL to provide more room for exhibitors while also ensuring visitor comfort with easy parking and a controlled indoor climate. Stay tuned, as free tickets will be available for order from the end of June.
At Bold XXL, you’ll witness captivating dance shows exhibiting the freshest eyewear collections multiple times throughout the day. Plus, you’ll be in the good company of British Next Topmodel and TEF Entourage member “Annaliese Dayes”!
Furthermore, you have the unique opportunity to partake in a range of enlightening lectures and captivating stage presentations.

Bold Optical Fair
September 7-8, 2025
De Brabanthallen, Den Bosch, The Netherlands
Bold is the optical event of The Netherlands, where opticians and suppliers come together for a large-scale presentation of the latest trends, products, developments, inspiration, and much more.
Square meters
Brands
Visitors
A new and larger venue has been found for Bold Optical Fair. The next edition of the Dutch optical event will take place at the “Brabanthallen” in Den Bosch on 8 and 9 September 2024. With this move, BOLD XXL not only increases the space for exhibitors but also offers numerous advantages for visitors. The Brabanthallen, with more than 4,000 parking spaces, allows visitors to visit the fair easily and comfortably. The indoor climate in September in this new venue will also be more pleasant, improving the overall experience for all attendees.
"The industrial backdrop of an old (and massive) train factory, created the perfect contrast between design, fashion and architecture. This historical stage welcomed approximately 2.750 eyecare professionals, mostly from The Netherlands, Germany and Belgium, but even from countries outside of Europe, like The United States."
In addition, Den Bosch is a wonderful city to visit. known for its historical charm and vibrant atmosphere, and also offers a great opportunity for a weekend getaway.
Add BOLD XXL to your agenda now to miss this chance to experience the new venue and visit an even bigger and more impressive BOLD XXL. Check the preliminary list of participants online, to see the 340+ brands already signed up.
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