Celebration time! Get away from it all and party with the wicked-hot French brand. We just want you to be a little bit carefree and casual – a dose of positivity in this turbulent world! Head to the dance floor with an ultra-groovy collection brimming with good vibrations.
Whether SUPER SOUL with a shape reminiscent of a jazzy silhouette or SUPER HIP HOP in hip shapes and shock colours… These new sunglasses designs will make you hit the ground in style, in a whirlwind of deliciously retro positivity!
Enjoy the ride, dare to shine and dream big. Make every day a party with WOOW!
SUPER DANCER
“Become the captain of the evening with SUPER DANCER”
Take control and take the lead with SUPER DANCER! These masculine sunglasses reinvent the language of serious eyewear with playfulness.
SUPER DISCO
“Shine brightly and reveal your radiance with the SUPER DISCO”
The SUPER DISCO has everything you need: dazzling, precious, and (slightly) psychedelic, this faceted model resembling a disco ball, promises to joyfully spin your head.
SUPER HIP HOP
“Shine brightly and reveal your radiance with the SUPER DISCO”
Windswept hair, lightfooted, an iconic style with a touch of the 80s: with SUPER HIP HOP, anything goes! Bring your everyday style to life to the captivating rhythm of this street music genre!
SUPER SOUL
“Let your aura shine with SUPER SOUL!”
Allow yourself to be carried away by the powerful and vibrant curves of SUPER SOUL! As a tribute to the big names of jazz, these sunglasses inspired by the vocal expression of the gospel, create a very special aura.
WOOW is a French eyewear brand that specializes in cheerful, expressive frames with quirky charm and bold attitude. Created in Paris as a playful spin-off of Face à Face, WOOW blends British eccentricity with French elegance, resulting in eyewear that’s light-hearted, colorful, and full of personality. Each frame is designed to surprise, with clever details and uplifting messages hidden inside the temples.
Shooting: TEFdoesLONDON
Eyewear: WOOW Eyewear
Model: Annaliese Dayes
What makes WOOW unique is its ability to combine joyful design with optical sophistication. The brand embraces vibrant acetates, unexpected shapes, and trend-forward palettes, perfect for wearers who want to make a statement without taking themselves too seriously.
Despite the fun and flair, WOOW frames are expertly engineered for comfort and durability, handmade with care in Italy.
From classic to bold, WOOW invites you to express your mood, elevate your look, and smile a little more each day. Whether it’s a pair called “Super Nice” or “Feel Good,” every model carries its own cheeky identity—because with WOOW, eyewear becomes an everyday wink to the world.
Read more about this brand on TEF Magazine or visit their website.
More on WOOW Eyewear
WOOW // Play With Sport
Ready to exceed your limits? WOOW’s new collection, inspired by the Paris 2024 Summer Olympics, features the STEP UP and JUMP JUMP frames—designed to celebrate ambition, energy, and everyday wins.
Woow Eyewear // Get ready for the WO’Olympics
Is it a coincidence that the double O in WOOW seems to resemble the rings of the Olympics in Paris? Certainly not! At least, that’s what the designers of the French brand thought, proudly displaying this joyful, festive, and Olympic spirit through a new collection of eyewear and sunglasses that pays homage to the prowess, nobility, and creativity of the games hosted by the city of Paris in 2024.
WOOW // Take off with Woow Airlines!
Last season, our friends at WOOW took off to the highest spheres of style. This time their new collection promises to launch you on a journey to the land of HOLIDAYS and relaxation. After all, when you’re floating above the clouds, what could be better than this...
TEFtalkMIDO // WOOW Eyewear
At Mido, we had a #TEFtalk with the talented Marianne Dezes, co-founder and designer of WOOW Eyewear about her new “New York” and “Freedom” collection, which I cleverly named “Freedom Frames”. (Check is in the mail). Amazing eyewear...
WOOW // Look on the BRIGHT SIDE!
Annaliese is wearing a pair of mischievous tricolour metal glasses by WOOW, which are as sassy as they are wise and help you to see life in a brighter light… without rushing! Sparkling and smiling, they subtly combine galvanic and matte colours for a shimmering,...
WOOW // Be Iconic – Be WOOW-self!
Self-portraited and worshipped like a greek god/goddess, your immortal WOOW face radiates under the stunning colors of the spotlight against the darkness. Enhance your presence: be WOOW! Post, share, like and tweet to your heart’s content. Say cheese, step &...
WOOW – Cool design with attitude
Sunglasses are an essential part of street style and with frames available in all shapes and colours, the choices are plentiful. The brand-new concepts from WOOW Eyewear are cosmic and make it easy to find a COOL design with lots of ATTITUDE. The WOOW style is a...
Adding the WOOW factor
This season WOOW have re-invented the CLASSICS, re-interpreted the BIG shapes from the 70s and re-visited TRANSPARENCIES in different ways. Finally, they have added a whole lot of WOOW-FACTOR to every single concept! [siteorigin_widget...
WOOW Eyewear
Oversized and colorful, the good mix of the Flower Power from the 70’s for this large pair of sunglasses from the WOOW eyewear collection. Between traditional style and casual fashion, chick and off-beat with a trendy London feel, the WOOW eyewear style will speak to...
WOOW eyewear
Oversize and colorful, the good mix of the Flower Power from the 70’s for this large pair of sunglasses from the WOOW eyewear collection. Between traditional style and casual fashion, chick and off-beat with a trendy London feel, the WOOW style will speak to all with...
