Frank and Lucie // Eyedentity

A new Eyedentity is all you need:
Frank and Lucie launch the BIG and BEAUTIFUL

Earlier this year, Frank and Lucie launched their new trendy women’s reading frame; the Eyedentity.  This large, eye-catching model features thin reading lenses with blue light filter and is made from beautiful thin acetate. A touch of the Seventies with the comfort of today, now in new colors for autumn.

The design team at Frank and Lucy creates amazing reading glasses for the ladies who like to celebrate life, instead of conjuring crumpled reading glasses out of their bag at a girls-get- together.

A great example is their Black Dust model, a powdery matte acetate with a super chic look, especially in combination with their acetate glasses chain in matt black.

Of course also available in other models, such as their extravagant round Eyecontact, or their more unisex Eyewitness.

All Frank and Lucie reading glasses and necklaces come in luxurious, unique pouches that also serve as a cleaning cloth.

Their reading glasses are the go-to frame for consumers that are looking for care, candy, trust, and above all celebration! 

Want to offer really nice pret-a-porter reading glasses to your customers? Reach out to them today!

About Frank and Lucie

Frank and Lucie Seemore are originally from London. But now they live outside. Away from the hectic, more back to real life as they call it.

They moved into a small town by the sea. With a museum, theater, good restaurants, book shops, and cozy terraces, they feel perfectly at ease. Because Frank and Lucie are no longer twenty, but in their heads they are young and enterprising.

Frank is a designer of eyeglasses. For many companies, he invented all kinds of top models, but nobody needs to know that. And now he has made a beautiful collection of reading glasses for his wife Lucie because Lucie complained about the offer, and not only she, her friends also complained. 

When Frank was busy, he realized that it is even more fun to design a collection of reading glasses that he can also wear.

The material is very important to Frank; the choice for the rich acetate was therefore made quickly. He drew on his years of experience as a designer for the models. He likes vintage, but never too fussy, always the atmosphere of the past is combined with the technology of tomorrow. That’s why he decided to fit each of the frames with amazing blue light filtering lenses. Always a touch of Character.

Read more about this amazing brand on TEF Magazine or visit their website.


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Author: maarten weidemaAfter being a freelance eyewear designer since 1999, TEF founder Maarten Weidema now solely writes about his fellow designers in the optical industry. His passionate mission is to promote independent eyewear to the international optical arena, backed up by a large group of bloggers and journalists from all over the world. He has recently been awarded "International Optical Personality of the Year", "Leading Innovator in Optical Social Media Marketing", "Social Media Marketing Company of the Year" and received several awards for "best eyewear blog" for his efforts to promote independent eyewear to a community of 517.000 eyecare professionals.

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