OGI Eyewear // Spring 2022 collection

OGI Eyewear, the Minnesota-based indie eyewear company, has unveiled its new Spring 2022 collection. The Spring 2022 collection represents the unique handiwork of veteran eyewear designer David Duralde, who took the helm as OGI Eyewear’s Chief Creative Officer in January 2020. Alongside Marketing Director Katja Beier, who joined the company in February 2020, Duralde has toiled to bring new life to and honor the origins of OGI Eyewear’s brands. The Spring 2022 collection marks a full year of transformation under Duralde’s hand, and the results are immediately apparent in the Spring 2022 product assortment.

cutie_pie_cinros_front
bugged_in_line_blk_front
early_thaw_grn_front
geez_louise_blkplm_front
hot_mess_ruby_front
oh_hey_there_navy_front
gopher_tort_front
polar_plunge_navymnt_front

The flagship collection OGI is a love letter to OGI Eyewear’s origins. With product names that give playful nods to Minnesotan vernacular, designs featuring geometric shapes and bright hues, and hardware details that exemplify quality craftsmanship, the OGI Spring 2022 collection is a head-turning tribute to the North Star State.

  • What sets the OGI collection apart is its disciplined, academic approach to color. A very delicate balancing act is needed to avoid falling to chaos with so many colors. I really wanted to push the brightness and boldness of the OGI line even further this season without sacrificing wearability. That’s why our designs were created with great deliberation. I wanted to marry fine art theory and architectural concepts with these vivid colors and classic tortoiseshell patterns to keep things cohesive, sophisticated, playful and most importantly, inventive.

The Spring 2022 release also includes new collections for Red Rose, Seraphin and Seraphin Shimmer.

The Red Rose ensemble highlights a modern take on the concept of minimalism, with products that stay lightweight but provide visual impact through precision cut metals and layered designs.

farfalla_tort_front
lugo_brgy_front
fabriano_gycr_front
comis_bkgd_front
fidenza_pmrs_front
assisi_blsh_front

Seraphin’s repertoire casts eyewear as an accessory through the interplay of luxury materials, fine craftsmanship, and sculptural looks.

bayard_cappu_front
bassett_gryhrn_front
danforth_blubrn_front
gregory_capp_front
fairview_aqutort_front
hoover_emrld_front
loch_redtort_front
dresden_bldblnd_front
hartford grand_night_front
hague_bluetort_front
maybury_mosshrn_front
lantana_blshrn_front

Seraphin Shimmer brings in pops of color to its existing roster in the form of jewel-toned colorways and also features a capsule release of limited-edition sunglasses—a first for the brand.

shimmer 15_navy_front
shimmer 14_navy_front
shimmer 12_8925_front
shimmer 16_blk_front
shimmer sun 5_rsgd_front
shimmer sun 4_blnd_front

The OGI Eyewear Spring 2022 reveal comes startlingly early for the eyewear industry, which typically sees announcements in January.

  • As members of The Optical Foundry, part of our mission is to support eyecare providers. The independent eyecare community is still challenged by supply chain issues, working to navigate a global situation that is changing all the time. By announcing our new collections early, we hope to help alleviate some of the stress eyecare providers are facing.

  • It’s important for us to support the optical professionals as much as the individuals who will be wearing our glasses. Good design creates a relationship not only between the person experiencing it and the design itself but between the person and the world, too. My goal is to create beautiful work so that those who see, wear, and feel that beauty, can reflect and radiate some of it back outwards. It’s not quite world peace, but maybe it’s a small piece of it in a big world. And to me, that’s a good place to start.

About OGI Eyewear

An experienced leader. A bold trendsetter. Founded in Minnesota in 1997 as an independent eyewear label, OGI Eyewear continues to support independent eye care professionals and wow eyewear enthusiasts in the most imaginative and creative ways. The brand offers six unique eyewear collections: OGI, Seraphin, Seraphin, Shimmer, Red Rose, OGI Kids and SCOJO New York. Visit OGIEyewear.com to learn more.

Read more about this brand on TEF Magazine or visit their website.

Author: maarten weidemaAfter being a freelance eyewear designer since 1999, TEF founder Maarten Weidema now solely writes about his fellow designers in the optical industry. His passionate mission is to promote independent eyewear to the international optical arena, backed up by a large group of bloggers and journalists from all over the world. He has recently been awarded "International Optical Personality of the Year", "Leading Innovator in Optical Social Media Marketing", "Social Media Marketing Company of the Year" and received several awards for "best eyewear blog" for his efforts to promote independent eyewear to a community of 517.000 eyecare professionals.

Leave a comment

Pin It on Pinterest