Luxury optical brand Morgenthal Frederics announces today a new, limited-edition collaboration with creative design duo Dee & Ricky Jackson. It will launch in person this Wednesday, December 1, 2021 at Morgenthal Frederics in Bal Harbour, just in time for Art Basel, before being released online and in other Morgenthal Frederics stores nationwide this Friday.
Limited to 25 unique frames – each 1of 1, and priced at $2,500 – the collaboration marries Morgenthal Frederics’ expert craftsmanship with a fun, irreverent sensibility that could only come from the minds of Dee & Ricky.
The accompanying campaign, which features Dee & Ricky alongside Morgenthal Frederics’ Chief Creative Officer, Jeff Press, and designer, Riya Mehta, was inspired by the iconic 1971 film Willy Wonka and the Chocolate Factory.
[bne_testimonials layout=”slider” category=”Morgenthal”]
Indeed, individual bricks of natural buffalo horn complement the classic designs of Morgenthal Frederics, rendered in fun colors like Hot Caramel Night, Royal Blue Vanilla, Albino Royal Brick, and Cerulean Brick Pear. As with all Morgenthal Frederics products, each frame is individually handcrafted by artisans in Germany, using 12-18 layers of Indian water buffalo horn that are pressed and polished to showcase the natural beauty of the material. Altogether, they make for a bold collection of frames that are not only fashionable but naturally lightweight and sustainable.
[URIS id=36029]
The Morgenthal Frederics x Dee & Ricky Collection will be available on Wednesday, December 1, 2021 at Morgenthal Frederics in Bal Harbour before being released on MorgenthalFrederics.com and select Morgenthal Frederics stores nationwide on Friday, December 3, 2021. Each frame retails for $2,500 and is unique, with no two pairs alike.
About Morgenthal Frederics
For more than a century, Morgenthal Frederics has maintained an unwavering commitment to creating, curating, and caring for the world’s finest eyewear. The leader in the independent luxury space, we handcraft the highest quality frames and lenses available anywhere and choose partners that hold themselves to the same standards of excellence.
Every heirloom-quality piece is distinctive in its design, exemplary in its craftsmanship. Made by hand over hundreds of hours, master artisans meticulously carve, sculpt, and press the frames to life using only the finest specialty materials. Morgenthal Frederics celebrates eyewear as the ultimate expression of individuality. This philosophy translates into a bespoke approach to styling and fitting at our 14 boutiques across the country.
About Dee & Ricky
Dee & Ricky are pioneers in the streetwear category, fusing their unique style with mainstream names to create a vast body of work that spans art, design, and fashion. First recognized for their deconstructed Lego hearts, the twins have built their own brand of “fun, joy, and good vibes,” and remain one of the first self-taught designers to have collaborated with brands including Marc Jacobs, Casio, Pony, Puma, Joy Rich, Heineken, and more.
Read more about this show on TEF Magazine or visit their website.
