Often practices make the mistake of either choosing eyewear ranges that they like, or that are plain and simple.
From my experience, this is not the way to impress your clients or boost revenue. We regularly sell colourful, bejewelled and opulent eyewear to those, who on first glance, look as it they may only wear a pair of plain frames. The eyewear styling process proves time and time again, that the client knows best and more often than not, not only do they want to make a statement but also want to add a selection of frames to match their different outfits!
Choosing eyewear ranges to match the different style personalities is an art form, but get it right with the right training from the Eyewear Styling Academy and you will see your average dispense value and profits significantly increase. Proving that you can style your way to Success.