Blackfin // Re-Starting

[perfectpullquote align=”left” bordertop=”false” cite=”Nicola Del Din ” link=”” color=”” class=”” size=”17″]In this particular moment, that has no precedent in our recent history, we had time to think about ourselves again, to strengthen the foundations of that awareness that allowed us, more than ten years ago, to give shape to the Blackfin dream.

We are not here to tell you that it will be easy to re-start, these would be simply empty words. But we want to tell you with strength and confidence that it will only be possible by believing in ourselves, in our values, in our education and in our history.[/perfectpullquote]

The words of CEO Nicola Del Din carry the message that Blackfin wants to share with its clients, stakeholders and the entire eyewear sector. A relaunch message that acknowledges awareness of the difficulties, along with the eagerness of those who are ready to start up again, because they know they have the momentum to get right back into action, building on the company’s core assets:

Absolute independence, which makes Blackfin the sole agent of its destiny

Extreme integrity of mountain people; of those who look into the future but have their feet firmly planted on the ground, thus leading the company to financial independence, a must in these times

Authentically Italian domestic production, that means total control over the entire production process and product quality. In a word: Neomadeinitaly

People-centric, with shared values and culture

A half-century of experience, know-how gained step-by-step, learning from our successes and failures, but always in a proactive and visionary way

Steady vision, the spark that shines in the eyes of those who are ever optimistic and who believe there is always another step to be taken

Exclusive product, where form is tied to substance and the aesthetic detail is never just a creative exercise but the result of functional research

Superior material, titanium, the Blackfin DNA

Flexible dynamism, the company’s independence allows it to respond immediately to market changes and drives its ability to tailor its response to customer needs

True sustainability, taking shape in the new production and corporate headquarters building nearing completion – in its original location – the first certified KlimaHaus [ClimateHouse] Work & Life in the Veneto Region

Free press release: Blackfin

Author: maarten weidemaAfter being a freelance eyewear designer since 1999, TEF founder Maarten Weidema now solely writes about his fellow designers in the optical industry. His passionate mission is to promote independent eyewear to the international optical arena, backed up by a large group of bloggers and journalists from all over the world. He has recently been awarded "International Optical Personality of the Year", "Leading Innovator in Optical Social Media Marketing", "Social Media Marketing Company of the Year" and received several awards for "best eyewear blog" for his efforts to promote independent eyewear to a community of 517.000 eyecare professionals.

Twitter Facebook Linkedin