Kayla Ashlee is at it again, pissing off the established order. And naturally, the disruptive editors of TEF love her for it. This time, she asks us all why opticians still use polycarbonate as their go-to material for lenses. I am just a retired eyewear designer, so I won’t be the judge here, but I feel its always good to keep the market informed and stimulated.
Author: maarten weidema
After being a freelance eyewear designer since 1999, TEF founder Maarten Weidema now solely writes about his fellow designers in the optical industry. His passionate mission is to promote independent eyewear to the international optical arena, backed up by a large group of bloggers and journalists from all over the world.
He has recently been awarded "International Optical Personality of the Year", "Leading Innovator in Optical Social Media Marketing", "Social Media Marketing Company of the Year" and received several awards for "best eyewear blog" for his efforts to promote independent eyewear to a community of 517.000 eyecare professionals.