ZoĆ« is wearing an up-to-date pantos shape from the Kids & Teens collection of JF Rey. This frame fits all juniors’ faces thanks to its exclusive system of adjusting the temple length. A first in eyewear. Patented and very ingenious, it responds to a need and an increasingly strong demand: the adjustment to the wearer.
FranƧois Rey’s new Kids & Teens frames are entering the city: a creative playground where cultural richness and artistic excitement have inspired the 2019 collection. Stylistic, street art spirit, unprecedented graphic prints, electric colors and ultra-optimistic style give urban youth a creative, joyful and expressive look!
STREET, URBAN, JUMP, TAG, FREE, GROOVE, Jean-FranƧois Rey’s new Kids & Teens frames are entering the city: a creative playground where cultural richness and artistic excitement have inspired the 2019 collection. Stylistic, street art spirit, unprecedented graphic prints, electric colors and ultra-optimistic style give urban youth a creative, joyful and expressive look!
Jean-FranƧois Rey unveils his new collection of optical frames dedicated to juniors from 4 to 16 years old. Always faithful to the spirit of the Maison Jean-FranƧois Rey, the line offers 11 new trendy shapes (2 unisex, 6 for boys and 3 girls models) and is enriched with 2018 best-selling concepts presented in newest colors.
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Each model is designed with a specific style, a choice of shape and color that adapt to each age range: 4/6 years, 6/8 years, 8/12 years and 12/16 years. It is an urban energy influenced by Street Art that predominates in this new collection. Models compete with creativity and urban references: lines and geometric patterns finely engraved on metal (URBAN, CITY) or worked in acetate (FREE, SLIDE), bright and colorful graphic patterns with reference to graffiti (GRAFF, GROOVE, JUMP, SLIDE), or flamboyant and very luminous color charts.
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The metal is back in force this season (CITY, URBAN) with typical pieces like URBAN, and where we find the design codes of the brand. Acetate is always attractive, revealing beautiful creations and exclusive prints signed by MAZZUCCHELLI (TAG 9525, FREE 2850, SMART 0580, GROOVE 2080). To develop these new pieces, the designer was inspired by graffiti and personal urban observations that give the models their unique character and their characteristic visual force: this “petit je ne sais quoi” of which only Jean-FranƧois Rey keeps the secret (and the know-how).
Shooting: TEFdoesAMSTERDAM
Eyewear: Kids & Teens collection by JF Rey
Models: Zoƫ & Friends
Photographer: Jeroen Zorgdrager Fotografie