Johnny Loco

Meet Wanda, an on trend oversized pair of sunnies, inspired by the 1988 movie “A fish called Wanda” by Johnny Loco. This unique frame was designed in Amsterdam and handcrafted in Europe from the finest Italian cellulose acetate and is fitted with durable 5-barrel rivet hinges, like most of their frames.

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The Wanda frame comes in 4 colours. Havana, Matte Crystal, Black and a beautiful Forest Stripe.

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Giula wore their frame for our TEFdoesITALY shoot in the breathtaking Galleria Garbari in downtown Trento, wearing a classic robe that matches the interior, but for some reason works perfectly with this on-trend frame design. A mix and match that even the amazing Jamie Lee Curtis could not have topped!

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About Johnny Loco:

Sunglasses come in handy whenever and wherever you go. A low winter sun while driving your car – out with the glasses. Sharp early spring sunlight that peeks through the clouds – out with the glasses. Sipping a drink in the sunshine on a covered terrace — out with the glasses. Walking along the beach, face towards the sun — again, out come the glasses.

Enough reasons for Johnny Loco to introduce its new sunglass collection – S/S 2019. This year, we renewed four of our classic shapes, gave them a new fit and picked out contemporary colors. So, say hi (again) to Biff, Wanda, Don Vito and Frances! And that’s not all. We also added two new frames named Buckley and Truman. A total of six new frames, available in four colors per frame, makes 24 new combinations. And as always, handcrafted in Portugal from the highest quality Italian cellulose acetate.

Their inspiration:

Johnny Loco names its models after famous movie characters that personify the atmosphere and the style of these movies, and capture their spirit in time. A huge source of inspiration which you find back in all our eyewear. Also, we see present-day society combine styles from different eras. From the 30’s up to the 00’s. That made us develop these 24 new combinations, inspired by now & then. So, there’s always a frame that matches your face and style.

The look & quality you expect:

You may recognize some colors, like Beer Bottle Green and Flamingo Pink. The Sonny and the Frank Jr. are already available in these young and popular colors. The new Don Vito (named after the mafia boss in The Godfather, 1972) is now also available in Beer Bottle Green. The Buckley (named after Tom Buckley in Their Finest, 2016) is available in both Beer Bottle Green and Flamingo Pink.

Johnny Loco doesn’t settle for less than the best. That’s why all Johnny Loco Eyewear is artisanale handmade by our factory in Portugal with the finest handmade Italian cellulose acetate from Mazzucchelli. And all lenses have 100% UV protection in category 3.

Shooting: TEFdoesITALY
Eyewear: Wanda by Johnny Loco
Model: Giulia de Martin of Behind my Glasses
Photographer: Marianna Zanetti

Author: maarten weidema

After being a freelance eyewear designer since 1999, TEF founder Maarten Weidema now solely writes about his fellow designers in the optical industry. His passionate mission is to independent eyewear to the international optical arena, backed up by a large group of bloggers and journalists from all over the world. He has recently been awarded “International Optical Personality of the Year” for his efforts to promote independent eyewear to a community of 322.000 ECPs.

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