Einstoffen – Meet the Alpinist

You cant get more urban than doing a shoot with the infamous Sarah Settgast in a ram-shackled industrial part of Berlin wearing these matte mirrored model “Aplinist” by Einstoffen. I first saw these uber-cool frames with their unique matt mirrored lens at Opti, and am convinced some of my buddies purloined them, not knowing how much I loved this frame with its cool matte mirror effect.

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The annoying thing about mirrored glasses has always been their susceptibility to streaks and spots. You had to clean them all the time. That’s over now! The new, matte mirrored lenses by Einstoffen repel all visible spots on their surface. Now you can run up those mountains like a true alpinist. The Yeti has got nothing on us.

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This Einstoffen frame is made out of fifty percent wood, fifty percent acetate but hundred percent style. The front made of heated natural acetate but with wooden branches: the acetate collection is aesthetically reduced to the max and sports some of our more delicate shapes. it can be combined almost infinitely. Almost each mode is available in three or four colors because we need shades that match our sneakers! And yes, of course the name is a reference to the eponymous film .

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About the brand

Where the raw nature of the alps meets the urban lifestyle of the Metropolis.

Einstoffen. is a young, innovative brand from Switzerland. In 2008, they set out to connect the worlds of street fashion and eyewear. They create highly personal objects for individualists who value style, yet have never lost their ability to laugh at themselves. Inspired by movies, music, art, and nature, Einstoffen combines elements that they believe to fit together: textile, stone and wood, new trends and classic designs, crazy ideas and strict quality consciousness.

Nature acts as a co-designer in each pair of Einstoffen specs. Each and every frame is as unique as the tree or rock it was cut from. They love the playful interaction between different colors, grains and textures in nature. The beauty of the original material is often stunning. To give the product the attention it deserves, each of their frames is handmade. Their passion belongs to natural materials such as wood or stone. They are the main components for that organic Einstoffen-look. Nevertheless, they do love experimenting with other materials as well because embracing the new and different enables us to create exciting and unusual designs.

Shooting: TEFdoesBERLIN
Eyewear: Alpinist by Einstoffen
Model: Sarah Settgast
Photographer: Jeroen Zorgdrager Fotografie

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