Sunglasses Women, TEFdoesCPH

RES REI

by Maarten Weidema

With “Flowers”, RES / REI Eyewear develops the theme of the inside-out: one frame inside the other. Two acetate sheets with dissimilar color are combined to achieve this curious aesthetics. Their Flower Collection is inspired by Mother Nature. The colors and soft curves of these models remind those of a blooming spring; different acetates combine and overlap with each-other like petals of exotic flowers. Any intelligent fool can invent further complications, but it takes a genius to retain, or recapture, simplicity.

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Author: maarten weidemaAfter being a freelance eyewear designer since 1999, TEF founder Maarten Weidema now solely writes about his fellow designers in the optical industry. His passionate mission is to promote independent eyewear to the international optical arena, backed up by a large group of bloggers and journalists from all over the world. He has recently been awarded "International Optical Personality of the Year", "Leading Innovator in Optical Social Media Marketing", "Social Media Marketing Company of the Year" and received several awards for "best eyewear blog" for his efforts to promote independent eyewear to a community of 517.000 eyecare professionals.
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Francis Klein

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