TEAM TEF

Lifestyle shoot calendar 2023

Every month, TEF Magazine organizes a lifestyle shoot with an influential eye care professional, who promotes true independent eyewear brands that create their products with the same passion that we try to show to you. Would your brand like to participate in one of these lifestyle eyewear shoots, reach out to us now at info@TEFmagazine.com or find the perfect match to showcase your collections below.

TEFdoesMIAMI

January 2023

Dr. Brasfield  has been a practicing optometrist since 2007, and is the President and CEO of Coachella Valley Optometry, a busy full-scope optometry clinic in Southern California.

On her blog and Instagram page you’ll find eye-related medical information, and posts on eyeglasses, fashion, beauty and travel- a sneak peek into her life as a private practice owner, optometrist, community leader, wife, and mom.

Athena models in our lifestyle shoots in California. Her next shooting will be in January 2023.

Sospiri // Synonymous with Glamour

Sospiri // Synonymous with Glamour

Athena is spotlighting Gaia, one of the boldest sunglass designs by Sospiri Eyewear, that beautifully wraps an oversized look of glamour into heart-stopping elegance. Serious yet soft, Gaia is defined by thick acetate and angled corners juxtaposed with vibrant pops of...

OGI Eyewear // Red Rose, Concrete Fluidity

OGI Eyewear // Red Rose, Concrete Fluidity

Athena is wearing a geometric-shaped frame from the Red Rose collection of OGI Eyewear, featuring a thin metal profile. We love how the thin line of color on the brow freshens up the metal styling of this beautiful looker, which will certainly create some drama this...

TEFdoesSANDIEGO

February 2023

Dr. Jennifer Chinn is an optometrist who contributed to several industry trade publications such as Women in Optometry Magazine and Vision Monday. She was named one of EyeCare Business Magazine’s 2019 Game Changers in the Optical industry. 

She is an avid advocate for eyecare and eyewear and runs the Instagram page Dr.ChinnChinn.

Jennifer models in our lifestyle shoots in San Diego. Her next shooting will be in February 2023.

ILLA Eyewear // Standing out from the crowd

ILLA Eyewear // Standing out from the crowd

Jenn loves some colour in her life, her outfit and, of course, her eyewear. Today she is wearing Imelda, a stunning eyewear piece by ILLA Eyewear that makes you stand out from the crowd. Its thin, square butterfly eye shape is exquisitely crafted, boasting softened...

Vontélle Eyewear // Frames with Ethnic Flair

Vontélle Eyewear // Frames with Ethnic Flair

Jenn is brightening every room like a dignitary with these captivating square frames by Vontélle Eyewear. We love how their designer used textiles on the temples, showcasing the bold colors of the African Diaspora as a signature pattern, in celebration of the...

OGI Eyewear // Red Rose, Modern Fluidity

OGI Eyewear // Red Rose, Modern Fluidity

Dr. Jenn is wearing Caserta, a beautiful distinctive shape from the Red Rose collection of OGI Eyewear, which friendly brow and cat corner radiate personality. The acetate blended seamlessly within the metal profile, creates a clean transition of the two materials....

TEFdoesPARIS

March 2023

Carole is an optician from the Paris region and all about sustainability. Being part of the “Greener family”, she is a true ambassador for ecologically made eyewear.

She created the eco eyewear blog Les Lunettes Ecologique as well as the sustainability movement Optics For Good, to create more transparency in the acquisition of raw materials and production of eyewear.

Carole models in our eco special lifestyle shoots in Paris, France. Her next TEF shoot will be March 2023.

Zoo Eyewear // Wear your inner animal

Zoo Eyewear // Wear your inner animal

Carole is wearing HolZbiene, a sustainable frame by Zoo Eyewear, a brand that creates its frames from a new biomaterial that has minimal impact on the environment. Created from an innovative plastic material derived from wood (lignin), this hi-tec collection is as...

Bird // sustainable eyewear with a social purpose

Bird // sustainable eyewear with a social purpose

Going eco doesn’t just mean using biodegradable sources, the ecological footprint goes much further like that. Our Eco-blogger Carole understands that completely and isn’t just focused on brands that only use natural materials, but who embed zero-waste in...

Von Bogen // It has never been so easy to do good!

Von Bogen // It has never been so easy to do good!

Each year, Carole and Julien create our ECO friendly lifestyle shoot in and around the beautiful Parisian gardens and parcs, trying to make the world a little greener. The current lock-down forced them to stay in their apartment this year, wear they enjoyed the beauty...

TEFdoesPALMBEACH

April 2023

Adam is the Optometric Socialite, owner of Socialite Vision, co-creator of Black Eyecare Perspective, and Stylist of ethnicity eyewear. He is the author of “play chess, not checkers”, the practical guide to warm start your dream optometric practice. You will find him adding flavor to any national event, giving lectures are taking part in panels.

Adam models in our lifestyle shoot in beautiful Palm Beach, Florida. His next shooting will be in April 2023.

TEFdoesBOISE

May 2023

Since 2006 Kayla has sought out ways to enhance the magic of our industry. Finding a passion for optics as an optician, she began incorporating her business and marketing education into her love of optics.

With SPEXY she has patented her frame board creation, became an international optometric speaker, and created an online portal for opticals to access education.

Kayla models in our lifestyle shoots in beautiful Boise, USA. Her next TEF shoot will be in May 2023.

Albert I’mStein // Fun, Happy, Unisex, and Wearable

Albert I’mStein // Fun, Happy, Unisex, and Wearable

Kayla is wearing an oversized square shape by Albert I’mStein with a fun vibe, which surprisingly suits many different faces. This cool frame design, named Marius, shows the vibes of this brand very well, Fun, Happy, Unisex, and Wearable. This unique frame...

OGI Eyewear // Bauhaus Inspiration

OGI Eyewear // Bauhaus Inspiration

On this beautiful day in Boise Idaho, Kayla is wearing an artistic almond-shaped frame design by OGI Eyewear with artistic blends and pops of colour in the front. We love how their design team used colour as a form of language to engage and empower Kayla’s...

TEFdoesLONDON

June 2023

Siu is an eyewear trendspotter from London, who worked for reputable trend agencies over the years. Through her optical blog My Glasses and Me, she works with various brands on collaborations and different social media and digital campaigns.

She is the ideal model for Asian-fit eyewear but can rock some regular shapes just as well.

Siu models in our lifestyle shoots in London and occasionally in her birth town of Hong Kong. Her next shooting will be in June 2023.

Maui Jim – Siren Song

Maui Jim – Siren Song

Siu-Yin is wearing the “Siren Song” by Maui Jim at our Asian-Fit shoot today. Its allure is in its promise; to captivate you with its ultra-chic cat eye styling and oversized temples, to enthrall you with its refined acetate colors, and to dazzle you with...

Kata – Nirvana

Kata – Nirvana

Happiness is provided by the little things in life, even this Asian-fit frame by Kata Eyewear can accomplish that. Walking around in her hometown Hong Kong, accompanied by her hubby Ben and their 2 adorable daughters, AND being able to wear a frame that will fit her...

INVU – Asia fit frames

INVU – Asia fit frames

Our Asia-fit model Siu-Yin is in Hong Kong, wearing this INVU frame which is tailor-made for the Asian market in Style and Fit. It has a unique metal/plastic combination and beautiful acetate tips with a special logo treatment. As all INVU frames, it features the INVU...

TEFdoesBRUSSELS

July 2023

Jasmine is an optician-optometrist from Brussels, Belgium. She enjoys her job, helping people see better, be in style, and always on fleek. As you can see in her shoots for TEF, she certainly takes her own advice at hand!

She runs the eyewear addict Instagram account Jasmine Eyewear.

Jasmine models in our lifestyle shoots in and around Brussels, Belgium. Her next shooting will be in July 2023.

Eyefunc // Drawing inspiration from New York, London to Amsterdam

Eyefunc // Drawing inspiration from New York, London to Amsterdam

Today, Jasmine is wearing a minimalistic shape by EYEFUNC, with a perforated front and temples, with refined colouring. The Swiss Berlac paint, which is done by hand, perfectly displays the colour around these holes creating a lofty model. Drawing inspiration from New...

Röhm Eyewear // Blue Matr’xx

Röhm Eyewear // Blue Matr’xx

Some weeks ago, Jasmine and I were browsing through the Silmo Trends area, when this cute frame from the Platinum series of Röhm Eyewear caught our eye.  We both fell in love with its aesthetic yet feminine shape and loved how they made this sharp combination of metal...

Düsseldorf Eyewear // Curvy charm meets modern titanium

Düsseldorf Eyewear // Curvy charm meets modern titanium

Jasmine is wearing a curvy, sporty, and reliable optical frame called “Flehe” with matching Clip-On from Düsseldorf Eyewear. The timeless look of this minimalist design is beautifully rounded off by patented “wire loops” and goes with every...

TEFdoesPOLAND

August 2023

As an optometrist and eyewear blogger, Radek sees glasses as an important part of the image and an intriguing phenomenon that has created a new field in fashion.

His blog Ghosteye is his take on everything that can be associated with the subject of eyewear as exclusive, elite and quirky items. It is a place of inspiration for those who follow news and trends in eyewear fashion.

Radek models in our lifestyle shoots in his hometown in Poland. His next shooting will be in August 2023.

Roveri // Modern gentleman’s fine eyewear

Roveri // Modern gentleman’s fine eyewear

Radek is wearing a timeless aviator by Roveri Eyewear, featuring beta-titanium and multi-layered carbon fiber rings. Due to its carbon fiber construction, the RV018 is light, comfortable and strong, and the ring design is completely screwless, which highlights its...

TEFdoesVANCOUVER

September 2023

Elena is an optician from Vancouver, who set her dreams of becoming a lawyer aside, for her newfound dream to become an optician.

She is heavily into photography and writes about her passion for eyewear in her blog, which drew her in so hard that she can’t really see herself doing anything else in the near future but this!

Elena models in our lifestyle shoots in her hometown Vancouver, Canada. Her next shooting will be in September 2023.

Interface // Transformative Eyewear Experience

Interface // Transformative Eyewear Experience

Elena is wearing a gorgeous stainless steel frame design by Interface that comes with two clip-ons, allowing her to quickly switch from an ophthalmic frame to sunglasses in one fluid movement. The use of clip-ons has become more and more popular lately, especially...

Sean John // Jewelry Inspired Luxury

Sean John // Jewelry Inspired Luxury

Sheena is wearing a Sean John Ladies aviator by Allure Eyewear, with a satiny cream brow bar and shiny gold metal frame. The metals are plated in jewelry-inspired single and double colors in satin and shiny finishes, with extended bridges and temple lengths to appeal...

Prodesign // Delicate, understated yet significant

Prodesign // Delicate, understated yet significant

Sheena is wearing an oversized, retro-shaped frame from the Danish heritage collection of Prodesign, with a modest metal front and the popular ultra-thin wire temple, which make these glasses as simple as they are modern. A beautiful on-trend square shape with rounded...

TEFdoesSAOPAOLO

October 2023

Chantal is the eyewear expert for Vogue Brazil and is frequently seen on Brazilian television.

She is an advisor to brands and individuals seeking to know more about eyewear and constantly travels to major eyewear trade shows to bring back exclusive and tailor-made content for her clients and for her blog By The Eyewear.

Chantal models in our lifestyle shoots in Sao Paolo, Brazil.  Her next shooting will be in October 2023.

Vue DC // Perfect balance between generosity and character

Vue DC // Perfect balance between generosity and character

TEF is back in Sao Paolo, where it all started. Today, our fabulous Chantal is wearing this arty metal frame with cute rounded curves by Vue DC & Marion M. It’s the perfect balance between generosity and character, which is available in 5 trendy colors:...

Monoqool // Rich Girl

Monoqool // Rich Girl

At today’s shoot in Sao Paulo, Chantal is wearing Rich Girl, from the new Wire series of the Danish brand Monoqool which name was inspired by the old Hall & Oates hit song. This adorable frame is made with a 3D printed front combined with ultra-fine wires and...

Flair // The invisible connection

Flair // The invisible connection

Chantal is wearing Ella by Flair, a cute pair of rimless women’s glasses with statement lenses that will give you an unrivaled look! These particular frames were developed especially for Berlin’s fashion week and many of the celebrities and influencers there...

TEFdoesLONDON

November 2023

Although some of you might recognize Annaliese from “British Next Top Model”, or maybe “Americas Next Top Model, British Invasion”, I personally know her from being the dancer and presenter of 100% Optical London.

She is a true fashionaholic, especially when it comes to eyewear. She presents numerous events, making her a perfect model for a TEF shoot.

Annaliese models in our lifestyle shoots in London, England.  Her next shooting will be in November 2023.

NW77th // Contrasting colour blends

NW77th // Contrasting colour blends

Our London-based blogger Siu is wearing “Platform Bed”, which is a new addition to the Home Collection of NW77th’s Spring 2023 release. This colourful cat-eye frame features a softly rounded feminine silhouette with an expressive edge and a classic...

Erkers1879 // Striking Femininity

Erkers1879 // Striking Femininity

Siu is wearing Twin Oaks, a striking feminine sunglass from the Roman Numeral V collection of Erkers1879 Eyewear. This thick cat-eye-shaped frame, in the colour Spirament, brings the drama with its oversized silhouette, designed with soft edges and rounded rims for a...

Gouverneur // refined sophistication

Gouverneur // refined sophistication

Annaliese is wearing a refined frame from the Corium line of Gouverneur, which features a subtle mix of metal and leather. The Corium collection is one of the most delicate collections of the Gouverneur brand and is available in 18 leather colours, from the most...

TEFdoesMIAMI

December 2023

Elise is an optometrist from Miami, who runs both Weston as Miami Contact Lens Institute. She loves to play the piano and speaks fluently in six languages.

Besides being a musician, she writes professionally on everything related to contact lenses on her blog Miami Contact Lens.

Elise models in our lifestyle shoots in Miami, Florida. Her next shooting will be in December 2023.

Struktur Eyewear // A Fusion of Elegance and Strength

Struktur Eyewear // A Fusion of Elegance and Strength

The Working Girl Light: A Fusion of Elegance and Strength by Struktur On this beautiful day in the city of Miami, our very own Elise is wearing “The Working Girl Light” by Struktur Eyewear, an openwork metal optical frame that seamlessly blends elegance...

Miyagi // Retro look in bright modern colors

Miyagi // Retro look in bright modern colors

This ultra-sharp cat eye that Elise is wearing is a modern take on the retro style by our friends at Miyagi Eyewear. Its shape is updated with a bright modern translucent colour, and a thin lightweight design with metal stud accents on the front. With its thin body,...

TopLook Eyewear // Chunky oversized

TopLook Eyewear // Chunky oversized

Elise is wearing a chunky oversized frame by TopLook, which is totally on-trend for the upcoming season. The custom-created acetate colours on their Rossland model, give its thick style an amazing add-on to a chic and trendy sunny vibe. This chunky silhouette is used...

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